JetStream FCU Turns CDFI Funding Into Lifelines After Hurricane Maria
A pair of CDFI grants allowed the Florida-based credit union to help members restart their lives on the island or relocate to the United States.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
Wright-Patt Turns Purpose Into Property For First-Time Homebuyers
The Ohio credit union’s Sunshine Community Fund is backing new homes in Dayton, combining financial support, education, and cross-team collaboration to empower first-time buyers.
First Alliance Debuts Mission-Driven Deposits
The Minnesota-based cooperative invites high-dollar depositors to turn private prosperity into shared possibility through a savings product designed around social impact.
Equity Investment Is A Big Idea For 2016
January 4, 2016
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Crowdfunding provides opportunities for credit unions, small businesses, investors, and local communities.
Building Relevancy Is A Big Idea For 2016
January 4, 2016
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In this Q&A, the CEO of Listerhill Credit Union discusses how the Alabama institution searches for relevancy, speaks to Gen Z, and captures business at the point of purchase.
Disruptive Collaboration Is A Big Idea For 2016
January 4, 2016
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If credit unions can embrace the idea of Collaboration 3.0, they can become the disruptors rather than the disrupted.
Financial Wellness Is A Big Idea For 2016
January 4, 2016
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Nows the time to double down on the credit union difference and spread financial wealth and wellness.
How The Executives At Georgia’s Own Adopt A Branch
December 21, 2015
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Senior managers at the Atlanta credit union identify business opportunities and earn valuable staff face time through secondary, in-branch offices.
A Heaping Helping Of HR Highlights
December 21, 2015
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From “intentional communications” to identifying top intern prospects — and even heading off internal fraudsters — the “people helping people” strategy begins in the home (office.)
How To Manage Complaints And Overcome Crises
November 30, 2015
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Whether to complaints or internal vulnerabilities, credit unions must respond quickly and transparently to the questions and concerns of their memberships. The credit unions featured this week on CreditUnions.com demonstrate how to do this and more effectively.
Banking’s Not Getting “Uberized” But Analytics Do Matter
November 30, 2015
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Credit unions should get together to tackle data, overcome challenges, and compete.
Funding The Future
November 23, 2015
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Credit unions received more than $50 million in grants over the past 12 months. Where did that money come from? And where is it going?
How To Act Like A Credit Union
November 23, 2015
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As credit union leaders, members, and advocates pause and reflect during this season of thanks, CreditUnions.com shares a few examples of credit unions paying it forward and giving back.
Building Relevancy Is A Big Idea For 2016
In this Q&A, the CEO of Listerhill Credit Union discusses how the Alabama institution searches for relevancy, speaks to Gen Z, and captures business at ...
Disruptive Collaboration Is A Big Idea For 2016
If credit unions can embrace the idea of Collaboration 3.0, they can become the disruptors rather than the disrupted.
Financial Wellness Is A Big Idea For 2016
Nows the time to double down on the credit union difference and spread financial wealth and wellness.
How The Executives At Georgia’s Own Adopt A Branch
Senior managers at the Atlanta credit union identify business opportunities and earn valuable staff face time through secondary, in-branch offices.
A Heaping Helping Of HR Highlights
From “intentional communications” to identifying top intern prospects — and even heading off internal fraudsters — the “people helping people” strategy begins in the home ...
How To Manage Complaints And Overcome Crises
Whether to complaints or internal vulnerabilities, credit unions must respond quickly and transparently to the questions and concerns of their memberships. The credit unions featured ...
Banking’s Not Getting “Uberized” But Analytics Do Matter
Credit unions should get together to tackle data, overcome challenges, and compete.
Funding The Future
Credit unions received more than $50 million in grants over the past 12 months. Where did that money come from? And where is it going?
How To Act Like A Credit Union
As credit union leaders, members, and advocates pause and reflect during this season of thanks, CreditUnions.com shares a few examples of credit unions paying it ...
Browse Topics
Credit Union Data Predicts Who Will Win Super Bowl 2026
Andrew Lepczyk
As Super Bowl LX nears, the Callahan Bowl prediction model says the Seahawks will see green en route to the Lombardi Trophy.
140 Million Reasons To Lend
Aaron Passman
Lending is evolving, and credit unions are adapting. This week, CreditUnions.com examines how shifting economic conditions are reshaping lending strategies.
Rethinking Auto Lending And The Choices Facing Credit Union Leaders
Callahan & Associates
Affordability pressures, extended loan terms, and shifting vehicle values are forcing institutions to look beyond familiar structures and reconsider how to balance risk and return.
What Credit Unions Can Do NOW To Launch And Expand Student Lending Programs
Callahan & Associates
Credit unions are uniquely well-positioned to guide members through uncertainty and fill essential funding gaps.
What Would A 10% Credit Card Rate Cap Mean For Credit Unions And Members?
Andrew Lepczyk
A closer look at the trade-offs of mandated lower credit card rates reveals a delicate balance between portfolio health and member access.
5 Tucson Credit Unions Join Forces For Affordable Housing
Savana Morie
A handful of regional credit unions pair up with the GoWest Foundation to offer 100% financing for eligible borrowers.
4 Important Exceptions To Track For Commercial Lending
Callahan & Associates
Learn how to identify, track, and manage four commercial lending exceptions to reduce risk, strengthen compliance, and streamline operations.
The Personal Loan Landscape Has Shifted
Aaron Passman
Declining savings rates and rising financial pressure are reshaping why members borrow, pushing credit unions to rethink lending strategies.
Simplify Credit Card Issuing For Sustainable Growth
Callahan & Associates
How can credit unions stay true to their mission while evolving to meet modern needs?
Will Ultra-Low Interest Rates Improve Housing Affordability?
Andrew Lepczyk
Ultra-low rates might feel like a boost to affordability, but they can create unintended challenges that ripple through housing markets, lenders, and the members credit unions serve.
Equity Investment Is A Big Idea For 2016