Strategies To Enhance Mortgage Efficiency Without Cutting Jobs
Credit unions are shuffling staff and reimagining operations to make up for a slowdown in home lending.
Lending
Our Lending page is the spot for credit union strategies on product development, operations, and pricing.
Top Lending Articles
The Art Of Selling On Social Media
Credit unions are navigating regulatory compliance and setting guidelines to help mortgage, investment, and deposit teams gain more traction on social.
2024 Lending Outlook: Hopes, Fears, And Serving Members In The Year Ahead
Forget the Beige Book — these credit union executives offer insights on what it will take to see green.
State In The Spotlight: Virginia
April 30, 2016
No Comments
Virginia credit unions set records in loan originations, members, shares, loans, and much more in 2015. More members than ever are choosing Virginia credit unions as their financial institution of choice, driving up penetration metrics and average member relationships across the state.
2016 Priorities At-A-Glance
April 30, 2016
No Comments
What do credit union executives hope to accomplish in the coming year? Feedback from the 2016 Executive Outlook Survey shines a light on a few things.
Buying a Pre-Exisiting Business
April 29, 2016
No Comments
Citadel Federal Credit Union in Thorndale, PA, recently took a novel approach to starting our credit union service organization (CUSO), Citadel Financial Services – buying a pre-existing business. We at Citadel have already had experience with CUSOs. We have long had a 60% ownership of a check processing organization and 100% ownership of an indirect lending CUSO that works through 165 auto dealer
Refinancing Is a Win-Win Situation
April 29, 2016
No Comments
Wright-Patt Credit Union has seen members affected firsthand by the economy, but the credit union has helped members, improved credit union revenue, and shown how America can get growth started.
Joining the Credit Union Student Choice Network
April 29, 2016
No Comments
Wright-Patt CU wanted to set up a student lending program and found it could team with the new Credit Union Student Choice network.
Ent Seizes the FHA Opportunity
April 29, 2016
No Comments
Ent Credit Union ($2.4B, Colorado Springs, CO) has seen significant growth and opportunity in their FHA program.
A Wake Up Call for Credit Unions: Solutions for Stuggling Members
April 29, 2016
No Comments
Beleagured members benefit when Ent Federal Credit Union’s collection team morphs into proactive Member Solutions department.
Holding to a Solid Strategy
April 29, 2016
No Comments
Legacy FCU in Birmingham aggressively began positioning itself in the marketplace several years ago and now is reaping rewards.
A Personal Touch
April 29, 2016
No Comments
Sooper Credit Union creates an intimate member rapport through personalized URLs.
How Northwest FCU Attracted $1.4M in New Loans Using Personalized Email
April 29, 2016
No Comments
By using personalized emails with an interest rate special, Northwest FCU attracted more than $1 billion in new loans.
State In The Spotlight: Virginia
Virginia credit unions set records in loan originations, members, shares, loans, and much more in 2015. More members than ever are choosing Virginia credit unions ...
2016 Priorities At-A-Glance
What do credit union executives hope to accomplish in the coming year? Feedback from the 2016 Executive Outlook Survey shines a light on a few ...
Buying a Pre-Exisiting Business
Citadel Federal Credit Union in Thorndale, PA, recently took a novel approach to starting our credit union service organization (CUSO), Citadel Financial Services - buying ...
Refinancing Is a Win-Win Situation
Wright-Patt Credit Union has seen members affected firsthand by the economy, but the credit union has helped members, improved credit union revenue, and shown how ...
Joining the Credit Union Student Choice Network
Wright-Patt CU wanted to set up a student lending program and found it could team with the new Credit Union Student Choice network.
Ent Seizes the FHA Opportunity
Ent Credit Union ($2.4B, Colorado Springs, CO) has seen significant growth and opportunity in their FHA program.
A Wake Up Call for Credit Unions: Solutions for Stuggling Members
Beleagured members benefit when Ent Federal Credit Union's collection team morphs into proactive Member Solutions department.
Holding to a Solid Strategy
Legacy FCU in Birmingham aggressively began positioning itself in the marketplace several years ago and now is reaping rewards.
A Personal Touch
Sooper Credit Union creates an intimate member rapport through personalized URLs.
How Northwest FCU Attracted $1.4M in New Loans Using Personalized Email
By using personalized emails with an interest rate special, Northwest FCU attracted more than $1 billion in new loans.
Browse Topics
Financial Wellbeing Is About More Than Vulnerability
Chris Howard
Half of Americans feel financially secure, yet one in five is suffering. A consortium of credit unions is changing the narrative by focusing on emotional engagement and trust.
How To Build AI Strategy In Real Time (Part 1)
Marc Rapport
Six credit union leaders share how they are balancing innovation and governance while deploying new tools.
How To Build AI Strategy In Real Time (Part 2)
Marc Rapport
Six credit union leaders share how they are balancing innovation and governance while deploying new tools.
Credit Union Finance Leaders Saddle Up For 2026
Aaron Passman
After an anxious 2025, CFOs and observers across the industry are preparing for the year ahead — for better or for worse.
Changes Are Why You Need Today’s Nacha Rulebook
Callahan & Associates
Quality payments are a hallmark of the ACH Network. Follow the rules and do right by members.
Hurricane Knocked The Power Out? New Orleans Firemen’s FCU Is Ready.
Aaron Passman
The next big storm in the Gulf isn’t an “if,” it’s a “when,” but the small Gulf-area credit union has a plan to help the community get back on its feet when the time comes.
6 Lessons For Credit Unions From Craft Breweries
Alix Patterson
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
It’s Been A Noisy, Yet Resilient Year For The U.S. Economy
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
Every Member Deserves A Financial Oasis
Callahan & Associates
Discover how First Alliance Credit Union is redefining success by putting values and member needs at the heart of everything it does.
The K-Shaped Recovery And An Economy Divided
Tony Waltrich
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.