Affordable Housing Isn’t About Business. It’s About People.
NOLA Firemen’s FCU helps members qualify for a mortgage in a state where poverty is high and insurance premiums are keeping many would-be borrowers out
Lending
Our Lending page is the spot for credit union strategies on product development, operations, and pricing.
Top Lending Articles
Midwestern Credit Unions Break New Ground With Auto Loans
Blaze, Consumers, and Interra credit unions pioneer a new path to liquidity under the guidance of Alloya Corporate.
7 Smart Loans For Life’s Big Moments
From funerals to education to gender-affirming care and beyond, credit unions are punching up the personal loan.
Taking the High and Low Road to Boosting the Auto Portfolio
April 12, 2016
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Never has the competition for auto loans been so fierce. Find out how one credit union is rethinking strategies to aggressively capture these loans.
What is the importance of Member Business Loans?
April 12, 2016
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note: This is part two of a two part case study profile by Carol Anne Burger on the importance of MBL for some credit unions. The recently released Treasury Study on member business lending in credit unions is a hot topic of discussion for many credit unions.
Leaders Credit Union Takes The Lead In Digital Innovation
April 11, 2016
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Product meets marketing meets members in this small-town credit union that delivers high-tech solutions.
Alliant Credit Union Finds New Growth Opportunities In RV Lending
April 11, 2016
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The Illinois credit union has increased its indirect RV portfolio by an average of $20 million each month.
Maintain Healthy Cash Flow
April 7, 2016
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Georgetown University’s student-run credit union is cognizant of the duration of its investments and has developed strong cash positions.
The Catch 22 Of Landing Federal Grant Money
April 7, 2016
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After partnering with the Federal Home Loan Bank of Boston, Grafton Suburban discovered that first mortgage applicants who qualified for grants were hard to find.
The Future Of The Auto Market May Be Upon Us
April 7, 2016
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How large of a player will Tesla become in the United States?
6 Insights From NACUSO’s 2014 Next Big Idea Winner
April 5, 2016
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nCino CEO Pierre Naudé, winner of NACUSO’s Next Big Idea competition, talks his system, lending opportunities at credit unions, and cloud-based computing at financial institutions.
The House That Trash Built
April 5, 2016
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Niche mortgages are becoming more common, but finding appropriate financing still causes headache and heartache.
A Strategy To Provide Reliable Rides For Vulnerable Members
April 5, 2016
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Manatee Community Credit Union provides reliable transportation and financial education to vulnerable, low-income members.
Taking the High and Low Road to Boosting the Auto Portfolio
Never has the competition for auto loans been so fierce. Find out how one credit union is rethinking strategies to aggressively capture these loans.
What is the importance of Member Business Loans?
note: This is part two of a two part case study profile by Carol Anne Burger on the importance of MBL for some credit unions. ...
Leaders Credit Union Takes The Lead In Digital Innovation
Product meets marketing meets members in this small-town credit union that delivers high-tech solutions.
Alliant Credit Union Finds New Growth Opportunities In RV Lending
The Illinois credit union has increased its indirect RV portfolio by an average of $20 million each month.
Maintain Healthy Cash Flow
Georgetown University’s student-run credit union is cognizant of the duration of its investments and has developed strong cash positions.
The Catch 22 Of Landing Federal Grant Money
After partnering with the Federal Home Loan Bank of Boston, Grafton Suburban discovered that first mortgage applicants who qualified for grants were hard to find.
The Future Of The Auto Market May Be Upon Us
How large of a player will Tesla become in the United States?
6 Insights From NACUSO’s 2014 Next Big Idea Winner
nCino CEO Pierre Naudé, winner of NACUSO’s Next Big Idea competition, talks his system, lending opportunities at credit unions, and cloud-based computing at financial institutions.
The House That Trash Built
Niche mortgages are becoming more common, but finding appropriate financing still causes headache and heartache.
A Strategy To Provide Reliable Rides For Vulnerable Members
Manatee Community Credit Union provides reliable transportation and financial education to vulnerable, low-income members.
Browse Topics
3 Ways To Market For HELOC Success
Aaron Passman
Home equity lending is a winning option for credit unions in today’s mortgage environment. Learn how three different shops meet members’ needs.
Mortgage Lending Is Back, But It Looks Different
Tony Waltrich
After a prolonged slowdown, signs of life are returning to mortgage lending. Growth is uneven, with first-time buyers and shifting rate dynamics driving activity in select segments.
MSUFCU Turns A Break In Payments Into A Member Experience Moment
Aaron Passman
The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.
Insights From The Outside: Don Rositano
Marc Rapport
How a former Sam’s Club finance leader adapted his member-first mindset to a not-for-profit credit union.
What’s In A Name: Vice President Of History And Culture
Aaron Passman
How a unique role instills SchoolsFirst FCU’s future leaders with an appreciation for its past.
Growth Is A Mindset, But Success Is In The Contract
Callahan & Associates
Arriba Advisors co-founder Tom Russell explores how credit unions can bridge the gap between a growth mindset and their technical reality.
Fraud Is Faster, Smarter, And Harder To Stop. Here’s How To.
Callahan & Associates
RKL offers insight, expertise, and experience to help fight off growing threats.
The Numbers Are Good. The Moment Is Hard.
William Hunt
Members are anxious about their financial futures, even as credit unions remain financially strong. Institutions that respond to this moment can make 2026 a turning point.
Wages Are Growing. Wallets Are Not.
Sherry Virden
Global events are flowing directly into household budgets, reshaping how credit union members save, borrow, and cope. Such trends don’t always show up in headline data.
Credit Unions Are Having A Margin Moment
Tony Waltrich
Credit unions are benefiting from a rare margin advantage as loans reprice slower than deposits. The question now is how institutions will use that strength to better serve members.