Strategies To Enhance Mortgage Efficiency Without Cutting Jobs
Credit unions are shuffling staff and reimagining operations to make up for a slowdown in home lending.
Lending
Our Lending page is the spot for credit union strategies on product development, operations, and pricing.
Top Lending Articles
The Art Of Selling On Social Media
Credit unions are navigating regulatory compliance and setting guidelines to help mortgage, investment, and deposit teams gain more traction on social.
2024 Lending Outlook: Hopes, Fears, And Serving Members In The Year Ahead
Forget the Beige Book — these credit union executives offer insights on what it will take to see green.
18 States Post Gains In Credit Union Mortgage Market Share
October 16, 2017
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Did your state increase mortgage market share? See what state-level trends emerged with the recently released HMDA data.
Leading Without A Leader And Credit Level Advocacy
October 16, 2017
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Five can’t-miss data points featured this week on CreditUnions.com.
How SECU Doubled Its Indirect Lending Footprint And Transitioned From Growth To Smart Growth
October 16, 2017
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The Maryland credit union expanded indirect lending across credit tiers while managing changes in dealer compensation.
Bridging The Wealth Divide
October 2, 2017
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Hope and Latino Community credit unions share products expanding homeownership in communities of color.
How To Connect The Dots Between Wall Street And Main Street
September 28, 2017
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Politics, advocacy, and impact rule the day at the Opportunity Finance Network’s 2017 conference.
eBrief: Education + Service + Value = A Formula for Mortgage Success
September 27, 2017
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An active first time home buyer program is a great way to ensure a healthy purchase mortgage volume throughout the year. And, recent efforts aimed at bringing FTHB into the market along with record low interest rates have attracted more interest than ever.
Turn Home-Buying Education Into A Reason To Celebrate
September 27, 2017
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Altra FCU’s after-hours sessions turns potentially dry presentations into a happy hour for would-be homeowners.
The Time Is Right For Student Loan Refinance And Repayment Assistance
September 25, 2017
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The hottest employee benefit of 2017 could be a new opportunity for credit unions.
2 Ways An Indiana Credit Union Builds Revenue
September 25, 2017
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A new strategy at Purdue Federal has delivered a $1.5 million bump in interest income and an anticipated 3-basis-point jump in ROA.
4 Ways To Increase Member Engagement
September 18, 2017
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MSUFCU looks inward to identify sticky products and save members millions.
18 States Post Gains In Credit Union Mortgage Market Share
Did your state increase mortgage market share? See what state-level trends emerged with the recently released HMDA data.
Leading Without A Leader And Credit Level Advocacy
Five can't-miss data points featured this week on CreditUnions.com.
How SECU Doubled Its Indirect Lending Footprint And Transitioned From Growth To Smart Growth
The Maryland credit union expanded indirect lending across credit tiers while managing changes in dealer compensation.
Bridging The Wealth Divide
Hope and Latino Community credit unions share products expanding homeownership in communities of color.
How To Connect The Dots Between Wall Street And Main Street
Politics, advocacy, and impact rule the day at the Opportunity Finance Network’s 2017 conference.
eBrief: Education + Service + Value = A Formula for Mortgage Success
An active first time home buyer program is a great way to ensure a healthy purchase mortgage volume throughout the year. And, recent efforts aimed ...
Turn Home-Buying Education Into A Reason To Celebrate
Altra FCU’s after-hours sessions turns potentially dry presentations into a happy hour for would-be homeowners.
The Time Is Right For Student Loan Refinance And Repayment Assistance
The hottest employee benefit of 2017 could be a new opportunity for credit unions.
2 Ways An Indiana Credit Union Builds Revenue
A new strategy at Purdue Federal has delivered a $1.5 million bump in interest income and an anticipated 3-basis-point jump in ROA.
4 Ways To Increase Member Engagement
MSUFCU looks inward to identify sticky products and save members millions.
Browse Topics
How A Florida Credit Union Rebuilt Retention After The Great Resignation
Marc Rapport
Longer onboarding, focus groups, and peer leadership help Community First retain strong employees year after year.
What’s In A Name: Chief Efficiency Officer
Savana Morie
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn behind the scenes fixes into front line — and bottom-line — wins.
How SWBC’s Contact Center Solutions Help Financial Institutions Stay Connected
Callahan & Associates
Delivering human-centered service in a digital world is no longer a luxury for credit union contact centers — it’s a necessity.
Amanda Garabedian On Leadership
Savana Morie
The CEO of Adventure Credit Union shares tips to maintain credibility amid rapid executive turnover and organizational change.
FedChoice Is Ready For The Next Government Shutdown – Whenever It Comes
Aaron Passman
A cross-functional team comprising nearly 20% of staff helped the Maryland-based credit union manage the crisis while staying focused on helping members.
Financial Nihilism Is Real, But How Can Credit Unions Respond?
Andrew Lepczyk
When money stops making sense, people suffer a crisis of financial confidence. Now’s the time to reconnect with members to help them establish long-term stability.
Exit Interview: Cheryl Sio, MembersAlliance Credit Union
Marc Rapport
From the teller line to the corner office, CEO Cheryl Sio’s story spans five decades of industry transformation and enduring leadership lessons.
What Was Once A Safe Corner Of Credit Union Portfolios Is Now A Source Of Pain
Callahan & Associates
Structured protection strategies provide potentially higher long-term total returns than bonds while muting the volatility and downside risk traditionally associated with equities.
Jim Morrell On Leadership
Aaron Passman
The CEO of Peninsula Community Federal Credit Union highlights how active listening and lessons from the basket ball court shape a culture of inclusive banking that serves members and employees.
2026 Begins With Market Sentiment Similar To 2025
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.