3 Ways To Build A Better Member Experience
Credit unions improve the member experience through training, bilingual service, and bold branch strategies. Explore three stories that show what it takes to connect.
Retail & Member Experience
Our Retail & Member Experience page is the place to find credit union insights on branching, contact centers, teller technology, websites, and more.
Top Retail & Member Experience Articles
A High-Tech Branch For High-Tech Students
A credit union branch at Lamar Institute of Technology combines products, education, and philanthropy to support job training and technical education in Southeastern Texas.
What’s In A Name: Chief Product Officer
Bay FCU’s Brooke Morley improves communication and collaboration across departments to offer members the products they want and need.
Prioritize Member-Centric, Revenue-Generating Digital Transformation
August 21, 2023
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Now more than ever, credit unions must prioritize digital innovation and delivery if they intend to remain a competitive community financial institution.
Alliant Credit Union: how delivering member-first products supercharged deposit growth
August 17, 2023
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Watch this webinar to see how Alliant Credit Union approaches digital deposit onboarding with the member experience in mind and the value of leveraging omnichannel deposit technology across an institution.
Provide The Best Member Experience In-Branch And Online
August 14, 2023
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Through the force multiplier effect, credit unions can increase the effectiveness of individual branches as well as branch networks.
Humanizing The Digital Member Experience
August 3, 2023
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Watch this webinar to learn how Listerhill Credit Union maintained great member experiences across all interactions, including digital service and even automated self-service options.
Inside MSUFCU’s Approach To Innovation
July 13, 2023
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From new brands to emerging fintech opportunities, CEO April Clobes outlines how and why the credit union is constantly pursuing new ventures.
AI And The Human Touch: Maximizing Benefits For Credit Unions
July 10, 2023
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New technology creates a path for credit unions to deepen their ties to the community and foster stronger relationships
Spero Financial Embraces The Softer Side Of Technology
July 10, 2023
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The South Carolina credit union’s ITM rollout marries financial technology innovation with member service experience.
Digital Innovation Opens New Opportunities To Drive Growth And Engagement
July 3, 2023
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Member expectations are evolving alongside technology, and it’s more important than ever for credit unions to prioritize engaging, profitable member relationships.
Dividends Per Member Are On The Rise. So Are Member Relationships.
June 26, 2023
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First quarter data highlights how credit unions have an opportunity to extend a guiding hand to consumers who might not be prudently addressing their financial situation.
No More Silos: Manage Data In One System To Increase Efficiencies And Improve Member Service
June 26, 2023
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Removing multiple legacy systems and putting all your data into a single, secure repository can help you improve enterprise productivity and effectiveness, streamline operations, and enhance member service.
Prioritize Member-Centric, Revenue-Generating Digital Transformation
Now more than ever, credit unions must prioritize digital innovation and delivery if they intend to remain a competitive community financial institution.
Alliant Credit Union: how delivering member-first products supercharged deposit growth
Watch this webinar to see how Alliant Credit Union approaches digital deposit onboarding with the member experience in mind and the value of leveraging omnichannel ...
Provide The Best Member Experience In-Branch And Online
Through the force multiplier effect, credit unions can increase the effectiveness of individual branches as well as branch networks.
Humanizing The Digital Member Experience
Watch this webinar to learn how Listerhill Credit Union maintained great member experiences across all interactions, including digital service and even automated self-service options.
Inside MSUFCU’s Approach To Innovation
From new brands to emerging fintech opportunities, CEO April Clobes outlines how and why the credit union is constantly pursuing new ventures.
AI And The Human Touch: Maximizing Benefits For Credit Unions
New technology creates a path for credit unions to deepen their ties to the community and foster stronger relationships
Spero Financial Embraces The Softer Side Of Technology
The South Carolina credit union’s ITM rollout marries financial technology innovation with member service experience.
Digital Innovation Opens New Opportunities To Drive Growth And Engagement
Member expectations are evolving alongside technology, and it’s more important than ever for credit unions to prioritize engaging, profitable member relationships.
Dividends Per Member Are On The Rise. So Are Member Relationships.
First quarter data highlights how credit unions have an opportunity to extend a guiding hand to consumers who might not be prudently addressing their financial ...
No More Silos: Manage Data In One System To Increase Efficiencies And Improve Member Service
Removing multiple legacy systems and putting all your data into a single, secure repository can help you improve enterprise productivity and effectiveness, streamline operations, and ...
Browse Topics
Markets Flip From Pricing Cuts To 50% Chance Of Hikes
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
Keep The Mortgage. Ditch The Fees.
Savana Morie
A rethink of closing costs, rate relief, and employer partnerships helped 7 17 Credit Union build an affordable housing mortgage program that works.
Home Is Where The Heart (And More) Is
Aaron Passman
Where is mortgage growth coming from right now? This week, CreditUnions.com covers a mix of home equity campaigns, targeted affordability programs, and niche lending strategies that are bringing borrowers back into the market.
3 Ways To Market For HELOC Success
Aaron Passman
Home equity lending is a winning option for credit unions in today’s mortgage environment. Learn how three different shops meet members’ needs.
Small House, Big Opportunity: 2 Takes On Manufactured Home Loans
Aaron Passman
Manufactured home loans can provide members access to affordable housing, including those in rural areas. Two credit unions share how they approach the niche product.
Mortgage Lending Is Back, But It Looks Different
Tony Waltrich
After a prolonged slowdown, signs of life are returning to mortgage lending. Growth is uneven, with first-time buyers and shifting rate dynamics driving activity in select segments.
MSUFCU Turns A Break In Payments Into A Member Experience Moment
Aaron Passman
The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.
Insights From The Outside: Don Rositano
Marc Rapport
How a former Sam’s Club finance leader adapted his member-first mindset to a not-for-profit credit union.
What’s In A Name: Vice President Of History And Culture
Aaron Passman
How a novel role instills SchoolsFirst FCU’s future leaders with an appreciation for its past.
Growth Is A Mindset, But Success Is In The Contract
Callahan & Associates
Arriba Advisors co-founder Tom Russell explores how credit unions can bridge the gap between a growth mindset and their technical reality.