3 Ways To Build A Better Member Experience
Credit unions improve the member experience through training, bilingual service, and bold branch strategies. Explore three stories that show what it takes to connect.
Retail & Member Experience
Our Retail & Member Experience page is the place to find credit union insights on branching, contact centers, teller technology, websites, and more.
Top Retail & Member Experience Articles
A High-Tech Branch For High-Tech Students
A credit union branch at Lamar Institute of Technology combines products, education, and philanthropy to support job training and technical education in Southeastern Texas.
What’s In A Name: Chief Product Officer
Bay FCU’s Brooke Morley improves communication and collaboration across departments to offer members the products they want and need.
A Safe Place For Members With Dementia
November 6, 2023
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A new designation is helping Landings Credit Union better serve a population projected to grow in coming years.
Different Incomes. Different Needs.
November 6, 2023
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An analysis of loan portfolios for credit unions with and without a low-income designation illustrates how consumers’ income levels impact borrowing.
Member Dividends Reach 14-Year High
October 16, 2023
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Strong certificate demand and higher cost of funds boosted annual dividends per member to $153 in the second quarter. What’s happening in other member engagement metrics?
3 Ways To Better Serve Hispanic Members
October 2, 2023
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An inside look at how Unitus Community has built a holistic approach to service.
United Bay Is Broadening Its Reach By Rebuilding Banking Deserts
September 25, 2023
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The Michigan-based credit union is expanding across the state with some unintended help from for-profit banks.
How Wright-Patt Credit Union Generates Innovation From Within
September 25, 2023
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The Ohio cooperative shares key learnings from its first Partner Innovation Challenge.
Thinking through Fintech Partnerships: Why You Should Prioritize Account
September 18, 2023
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Watch this webinar to see how Y-12 FCU approached fintech partnership selection and while discovering strategies on how to redefine member engagement for maximum success.
ChatGPT Has Everyone Talking. Here’s What Some Are Saying.
September 18, 2023
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Senior leaders across multiple credit unions talk about how their organizations are tackling the explosive new iteration of artificial intelligence.
The Proof Is In The Real-Time Access To Data: Making Personalized And Consistent Member Experiences A Reality
September 11, 2023
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Personalization in banking is more than just customized offerings and campaigns — it’s also the ability to enable flexibility and consistency in the user journey.
Outsourcing Your ATM Management Can Save You Time And Money
August 29, 2023
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ATMs cost hundreds of staff hours and thousands of dollars every year to operate.
A Safe Place For Members With Dementia
A new designation is helping Landings Credit Union better serve a population projected to grow in coming years.
Different Incomes. Different Needs.
An analysis of loan portfolios for credit unions with and without a low-income designation illustrates how consumers’ income levels impact borrowing.
Member Dividends Reach 14-Year High
Strong certificate demand and higher cost of funds boosted annual dividends per member to $153 in the second quarter. What’s happening in other member engagement ...
3 Ways To Better Serve Hispanic Members
An inside look at how Unitus Community has built a holistic approach to service.
United Bay Is Broadening Its Reach By Rebuilding Banking Deserts
The Michigan-based credit union is expanding across the state with some unintended help from for-profit banks.
How Wright-Patt Credit Union Generates Innovation From Within
The Ohio cooperative shares key learnings from its first Partner Innovation Challenge.
Thinking through Fintech Partnerships: Why You Should Prioritize Account
Watch this webinar to see how Y-12 FCU approached fintech partnership selection and while discovering strategies on how to redefine member engagement for maximum success.
ChatGPT Has Everyone Talking. Here’s What Some Are Saying.
Senior leaders across multiple credit unions talk about how their organizations are tackling the explosive new iteration of artificial intelligence.
The Proof Is In The Real-Time Access To Data: Making Personalized And Consistent Member Experiences A Reality
Personalization in banking is more than just customized offerings and campaigns — it’s also the ability to enable flexibility and consistency in the user journey.
Outsourcing Your ATM Management Can Save You Time And Money
ATMs cost hundreds of staff hours and thousands of dollars every year to operate.
Browse Topics
Markets Flip From Pricing Cuts To 50% Chance Of Hikes
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
Keep The Mortgage. Ditch The Fees.
Savana Morie
A rethink of closing costs, rate relief, and employer partnerships helped 7 17 Credit Union build an affordable housing mortgage program that works.
Home Is Where The Heart (And More) Is
Aaron Passman
Where is mortgage growth coming from right now? This week, CreditUnions.com covers a mix of home equity campaigns, targeted affordability programs, and niche lending strategies that are bringing borrowers back into the market.
3 Ways To Market For HELOC Success
Aaron Passman
Home equity lending is a winning option for credit unions in today’s mortgage environment. Learn how three different shops meet members’ needs.
Small House, Big Opportunity: 2 Takes On Manufactured Home Loans
Aaron Passman
Manufactured home loans can provide members access to affordable housing, including those in rural areas. Two credit unions share how they approach the niche product.
Mortgage Lending Is Back, But It Looks Different
Tony Waltrich
After a prolonged slowdown, signs of life are returning to mortgage lending. Growth is uneven, with first-time buyers and shifting rate dynamics driving activity in select segments.
MSUFCU Turns A Break In Payments Into A Member Experience Moment
Aaron Passman
The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.
Insights From The Outside: Don Rositano
Marc Rapport
How a former Sam’s Club finance leader adapted his member-first mindset to a not-for-profit credit union.
What’s In A Name: Vice President Of History And Culture
Aaron Passman
How a novel role instills SchoolsFirst FCU’s future leaders with an appreciation for its past.
Growth Is A Mindset, But Success Is In The Contract
Callahan & Associates
Arriba Advisors co-founder Tom Russell explores how credit unions can bridge the gap between a growth mindset and their technical reality.