3 Ways To Build A Better Member Experience
Credit unions improve the member experience through training, bilingual service, and bold branch strategies. Explore three stories that show what it takes to connect.
Retail & Member Experience
Our Retail & Member Experience page is the place to find credit union insights on branching, contact centers, teller technology, websites, and more.
Top Retail & Member Experience Articles
A High-Tech Branch For High-Tech Students
A credit union branch at Lamar Institute of Technology combines products, education, and philanthropy to support job training and technical education in Southeastern Texas.
What’s In A Name: Chief Product Officer
Bay FCU’s Brooke Morley improves communication and collaboration across departments to offer members the products they want and need.
A Rewards Program That Relies On Relationships, Not Usage
March 30, 2026
No Comments
Nuvision’s Added Advantage program tracks member engagement across the credit union, then rewards relationships through better pricing and other perks.
How Does BCU Put AI Policy Into Practice?
March 27, 2026
No Comments
AI governance matters as much as innovation when it comes to AI. Learn how BCU built an AI practice that prioritizes data integrity, risk management, and real-world decision-making.
2026 Innovation Series: Digital Member Engagement
March 25, 2026
No Comments
Come and find the newest member engagement innovations in the credit union space
2026 Innovation Series: Employee Enablement For Better Member Experience
March 23, 2026
No Comments
Come and find the newest member experience innovations in the credit union space
Trust Still Has An Address
March 16, 2026
No Comments
In the age of smartphones and smartwatches, a strong physical branch network builds trust and credibility.
How Lake Trust Turns Member Experiences Into Brand Strategy
March 2, 2026
No Comments
From where stories come from to how they’re produced and distributed, Lake Trust shares how authentic member narratives strengthen its brand and show what “positive impact” looks like in action.
How An Internal Storyteller Fuels Member Growth At Navy Federal
March 2, 2026
No Comments
An expert in user experience turns complex problems and opportunities into narratives that guide leaders toward confident decisions and growth-focused investment.
Meet The Finalists For The 2026 Innovation Series: Fraud Prevention And Resolution
February 23, 2026
No Comments
This year’s Innovation Series returns with bigger impact and broader horizons. Since 2018, this annual showcase has spotlighted forward-thinking solutions by giving innovators a stage to share ideas, demonstrate solutions, and spark meaningful change.
A New Product Playbook Is Driving Change At Premier Credit Union
February 9, 2026
No Comments
A dedicated product development team at the Iowa cooperative is improving enterprise alignment and execution, helping translate ideas into offerings that reflect how members actually engage with the credit union.
Meet The Finalists For The 2026 Innovation Series: AI-Powered Member Experience
February 9, 2026
No Comments
This year’s finalists are reimagining how credit unions can use AI to combine cutting-edge technology with old-school member service.
A Rewards Program That Relies On Relationships, Not Usage
Nuvision’s Added Advantage program tracks member engagement across the credit union, then rewards relationships through better pricing and other perks.
How Does BCU Put AI Policy Into Practice?
AI governance matters as much as innovation when it comes to AI. Learn how BCU built an AI practice that prioritizes data integrity, risk management, ...
2026 Innovation Series: Digital Member Engagement
Come and find the newest member engagement innovations in the credit union space
2026 Innovation Series: Employee Enablement For Better Member Experience
Come and find the newest member experience innovations in the credit union space
Trust Still Has An Address
In the age of smartphones and smartwatches, a strong physical branch network builds trust and credibility.
How Lake Trust Turns Member Experiences Into Brand Strategy
From where stories come from to how they’re produced and distributed, Lake Trust shares how authentic member narratives strengthen its brand and show what “positive ...
How An Internal Storyteller Fuels Member Growth At Navy Federal
An expert in user experience turns complex problems and opportunities into narratives that guide leaders toward confident decisions and growth-focused investment.
Meet The Finalists For The 2026 Innovation Series: Fraud Prevention And Resolution
This year’s Innovation Series returns with bigger impact and broader horizons. Since 2018, this annual showcase has spotlighted forward-thinking solutions by giving innovators a stage ...
A New Product Playbook Is Driving Change At Premier Credit Union
A dedicated product development team at the Iowa cooperative is improving enterprise alignment and execution, helping translate ideas into offerings that reflect how members actually ...
Meet The Finalists For The 2026 Innovation Series: AI-Powered Member Experience
This year's finalists are reimagining how credit unions can use AI to combine cutting-edge technology with old-school member service.
Browse Topics
Fintech Grounded In Mission As Much As Market Opportunity
Marc Rapport
Suncoast Credit Union balances near-term needs with longer-term bets, applying discipline to timing, valuation, and fit to decide when to invest and when to walk away.
Industry Intelligence For Credit Union Leaders
Callahan & Associates
Looking for quarterly data coverage, expert analysis, lessons from leading credit unions, and more? Callahan has it covered. Comparing top-level performance and digging into the details has never been easier.
Cost Pressures Are Changing Member Behavior
Savana Morie
First quarter data shows how rising costs are pushing consumers toward flexibility and reshaping borrowing and saving habits.
WSECU Invests In Innovation To Solve Pain Points
Marc Rapport
A dedicated CUSO holding company allows WSECU to move beyond building and back fintech partners it helps shape and scale.
When Employees Own Culture, Service Follows
Savana Morie
Advancial FCU links internal service standards, employee feedback, and peer recognition to create a more consistent experience for both staff and members.
How MSUFCU Builds And Backs Fintech Solutions
Marc Rapport
MSUFCU takes a hands-on approach to fintech, piloting solutions through its in-house lab before scaling and backing them through a wholly owned CUSO.
Members Demand Digital, But They Want Branches, Too
Savana Morie
Affinity Plus FCU has a clear member service mantra: digital for daily, human when it’s hard. Its CEO and CFO share what that looks like in practice.
How A Holding Company Helps Service Credit Union Win At Fintech
Marc Rapport
The New Hampshire cooperative shares how its fintech arm, Service Ventures, evaluates investments, balances risk, and defines success.
Future Bets From Today’s Credit Unions
Marc Rapport
Industry leaders share how they approach fintech investment, balancing immediate needs with longer-term bets while keeping member value and mission at the center.
AI Adoption Is Growing. Are Credit Unions Keeping Pace?
Andrew Lepczyk
New data from Gallup shows half of all employees who work for companies that pay for AI tools use them. Credit unions are building their own momentum.