Every Member Has A Story. Here’s How To Use Them.
Lessons from five credit unions on using member impact stories to inspire staff and boards, educate members, and add some pizzazz to social media accounts.
Retail & Member Experience
Our Retail & Member Experience page is the place to find credit union insights on branching, contact centers, teller technology, websites, and more.
Top Retail & Member Experience Articles
PSECU Moves MX Up The Org Chart
With all external-facing roles reporting to a central officer, teams are focusing less on function and more on members.
A Different Kind Of ‘Mobile’ Banking
Peoples Advantage’s branch on wheels brings financial services to members who live in regions too rural to sustain a full-service branch.
The Thread That Binds
July 1, 2018
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Jeanne D’Arc, one of the country’s oldest credit unions, taps into its mill-town past to demonstrate its commitment to its hometown’s future.
Member Experience Runs Deep In Georgia
June 25, 2018
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The new member advocacy team at Georgia’s Own advocates for the member experience across technology, sales and services, and more.
Take The Pain Out Of Branch Placement
June 20, 2018
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The right competitive intelligence to drive objective branching decisions is just a click away.
7 Facts About Digital Banking At Credit Unions
June 18, 2018
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Learn about industry delivery channel trends, plus see which states lead the nation in branch numbers and check out credit union leaders across several delivery channel metrics.
Pop-Up Branch, Bank Acquisition, Trigger Words, And More
June 11, 2018
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Five can’t-miss data points this week on CreditUnions.com.
A Pop-Up Branch Serves As A Concept Testing Ground
June 11, 2018
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New ideas like a feedback wall, location-specific specials, and iPads loaded with financial literacy apps for youth highlight MSUFCU’s pop-up experiment.
Empower FCU Grants The Gift Of First-Time Homeownership
May 8, 2018
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How an FHLB down payment assistance program helps Empower FCU build a purchase-heavy real estate portfolio.
Best Of April 2018
April 30, 2018
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Based on April traffic (and our editorial instincts), here are the top articles and blogs that appeared on CreditUnions.com.
Pay To Quit, An Intense Card Conversion, And More
April 16, 2018
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Five can’t-miss data points this week on CreditUnions.com.
3 Branch Models. $7.5 Million In Savings.
April 16, 2018
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How a shift to universal tellers and a rework of its branches saved WSECU millions.
The Thread That Binds
Jeanne D’Arc, one of the country’s oldest credit unions, taps into its mill-town past to demonstrate its commitment to its hometown’s future.
Member Experience Runs Deep In Georgia
The new member advocacy team at Georgia’s Own advocates for the member experience across technology, sales and services, and more.
Take The Pain Out Of Branch Placement
The right competitive intelligence to drive objective branching decisions is just a click away.
7 Facts About Digital Banking At Credit Unions
Learn about industry delivery channel trends, plus see which states lead the nation in branch numbers and check out credit union leaders across several delivery ...
Pop-Up Branch, Bank Acquisition, Trigger Words, And More
Five can’t-miss data points this week on CreditUnions.com.
A Pop-Up Branch Serves As A Concept Testing Ground
New ideas like a feedback wall, location-specific specials, and iPads loaded with financial literacy apps for youth highlight MSUFCU’s pop-up experiment.
Empower FCU Grants The Gift Of First-Time Homeownership
How an FHLB down payment assistance program helps Empower FCU build a purchase-heavy real estate portfolio.
Best Of April 2018
Based on April traffic (and our editorial instincts), here are the top articles and blogs that appeared on CreditUnions.com.
Pay To Quit, An Intense Card Conversion, And More
Five can’t-miss data points this week on CreditUnions.com.
3 Branch Models. $7.5 Million In Savings.
How a shift to universal tellers and a rework of its branches saved WSECU millions.
Browse Topics
How A Florida Credit Union Rebuilt Retention After The Great Resignation
Marc Rapport
Longer onboarding, focus groups, and peer leadership help Community First retain strong employees year after year.
What’s In A Name: Chief Efficiency Officer
Savana Morie
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn behind the scenes fixes into front line — and bottom-line — wins.
How SWBC’s Contact Center Solutions Help Financial Institutions Stay Connected
Callahan & Associates
Delivering human-centered service in a digital world is no longer a luxury for credit union contact centers — it’s a necessity.
Amanda Garabedian On Leadership
Savana Morie
The CEO of Adventure Credit Union shares tips to maintain credibility amid rapid executive turnover and organizational change.
FedChoice Is Ready For The Next Government Shutdown – Whenever It Comes
Aaron Passman
A cross-functional team comprising nearly 20% of staff helped the Maryland-based credit union manage the crisis while staying focused on helping members.
Financial Nihilism Is Real, But How Can Credit Unions Respond?
Andrew Lepczyk
When money stops making sense, people suffer a crisis of financial confidence. Now’s the time to reconnect with members to help them establish long-term stability.
Exit Interview: Cheryl Sio, MembersAlliance Credit Union
Marc Rapport
From the teller line to the corner office, CEO Cheryl Sio’s story spans five decades of industry transformation and enduring leadership lessons.
What Was Once A Safe Corner Of Credit Union Portfolios Is Now A Source Of Pain
Callahan & Associates
Structured protection strategies provide potentially higher long-term total returns than bonds while muting the volatility and downside risk traditionally associated with equities.
Jim Morrell On Leadership
Aaron Passman
The CEO of Peninsula Community Federal Credit Union highlights how active listening and lessons from the basket ball court shape a culture of inclusive banking that serves members and employees.
2026 Begins With Market Sentiment Similar To 2025
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.