SEG

Features

There’s No Place Like Home With A 12.5-Year Loan

One Idaho cooperative stands out in a rural market dominated by credit unions with a new package of home loans that serve educators and first ...
Features

Switching To The Offensive

With old troubles in the past, USAlliance will pursue new opportunities.
Features

Onboarding With The Power Of The Pen

Why a Chicago-area credit union ditches digital channels for much of its onboarding and a larger neighbor relies on remote channels to serve far-flung SEG ...
Credit Union Industry Commentary

It’s A Small World After All

Small can be mighty when it comes to stealing market share and serving it better than the banks.
Features

A Strategy To Manage Cash And Serve Members

Mountain America Credit Union is a veteran user of cash management analytics, but it’s still learning how to optimize its understanding of and confidence in ...
Features

A Matrix To Target New SEGs

BCU uses spreadsheet ciphering to identify potential new employee group partners while KCT relies on shoe leather.
Features

One Size Fits None

A multichannel marketing strategy yields success in a dual market.
Features

How Pacific Northwest Ironworkers Restored Its Net Worth And Built Member Value

The small Oregon-Washington credit union uses internal efficiencies and external outreach to hit new heights.
Features

How This Small, Single-Sponsor Credit Union Hangs Tough

Simplot Employees Credit Union uses new tools to stay old school with a single branch and sponsor.
Features

Build A Team Of High-Producing Performers

Purdue’s PFED Producers originated millions of dollars to SEG members in 2015 and tells how other credit unions can, too.
From left: Dave Valentine, chief lending and strategy officer at Illinois-based Consumers Credit Union, and his dad, Mike Valentine, CEO of BCU.

A Credit Union Bond Beyond Bloodlines

For Mike and Dave Valentine, the family business just happens to be credit unions. The father-son duo talk leadership styles, cooperative values, and the lessons they’ve learned from each other along the way.

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Colorful digital promo for Baton Rouge Telco Federal Credit Union's Era's Tour-inspired HELOC campaign. It features bold “zero out-of-pocket costs” messaging and a call-to-action button.

Home Is Where The Heart (And More) Is

Where is mortgage growth coming from right now? This week, CreditUnions.com covers a mix of home equity campaigns, targeted affordability programs, and niche lending strategies that are bringing borrowers back into the market.

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