Analytics For Action
A monthly collection of Callahan content that, together, addresses a single topic from a variety of perspectives.
A monthly collection of Callahan content that, together, addresses a single topic from a variety of perspectives.
Credit unions and every other business vertical are investing in the tools and talent to slice, dice, and deliver on the potential stored in their consumer data. Call it business intelligence. Call it member analytics. There are more names, too, for the rapidly developing techniques and technology used to drive better decision-making and improve internal
The Fed says it wants to gather more comment regarding same-day ACH payments, tapping the brakes on a process that began in 2016. But credit unions have other real-time options.
The Idaho credit union’s weatherization loan offers an alternative to high-interest credit cards and HELOCs.
Florida credit unions reported year-over-year growth in deposits and loans in addition to reporting the highest share draft penetration of any state in the nation.
An automated credit card approval process at the Oklahoma cooperative makes it easy to deepen the member relationship.
Friction happens, but credit unions are taking steps to improve the member experience across branches, call centers, digital banking, and more.
Clearview FCU has launched an enterprise-wide strategy to engage and delight members.
Members at UWCU and First Tech are digging the digital disbursements available through the big banks’ P2P play.
Members compare their credit union experience against all other service providers, and anything but a seamless experience can have a dramatic impact on the relationship.

The credit union completed a three acre headquarters campus in 2021 that offers 52% more space while consuming a fraction of the resources. It’s a model of how cooperatives can lead on sustainability without sacrificing performance.

CDFI credit unions might be fewer in number, but their impact reaches millions of members, and their footprint highlights how targeted mission can translate into broad, measurable reach.

Preventable fraud losses quietly erode credit union margins. The difference between a 25% and 6% loss rate isn’t risk. It’s execution.

Holy Rosary Credit Union has embedded itself into a local high school’s career and technical education program, offering scholarships, internships, and courses eligible for college credit.

Credit union leaders want to know where peers are placing their focus. These six priorities reflect how leadership teams are responding to change with intention and clarity.

As margin support begins to fade, earnings performance is becoming more sensitive to revenue mix and harder to interpret through public reporting alone.

Harvard FCU combines digital estate planning with human financial guidance to support positive, proactive wealth transfer across generations.

Discover how small to midsize credit unions can weather the economic headwinds hitting their communities right now.

Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.

At Service Credit Union, Dave Widener connects data, strategy, and culture to shape better outcomes for members.