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Beating The Odds With Business Checking

Greenwood and Metro Credit Unions are both reporting deposit growth far above the industry average, thanks in part to a focus on commercial accounts.
Partner Perspectives

Enhancing The Member Experience With AI

How Member Loyalty Group grows credit unions’ ability to understand and act on feedback through AI-powered analytics.
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Can Donor-Advised Funds Make Your Philanthropy Go Further?

Although the industry is chock-full of foundations, some institutions rely on donor-advised funds as a pathway to giving back.
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Fortera Fights Against Generational Poverty

The Fortera Foundation is breaking the cycle of generational poverty by providing essential resources and financial aid to single-parent students.
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United Nations FCU’s Lessons From Global Philanthropy

The United Nations FCU Foundation helps the New York-based credit union make an impact on multiple continents.
Graph Of The Week

Understanding NCUA’s 2023 Grant Funding

The regulator’s Community Development Revolving Loan Fund distributed $3.8 million in grant funding last year, benefitting more than 140 credit unions.
Features

Geofencing Gets A Modern Makeover At Northern Credit Union

Five years after launching a successful mortgage digital campaign, the New York-based credit union has expanded into other business areas.
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Change Your Name. Blaze Your Trail.

After two large Minnesota credit unions merged, staff set to work creating a new brand identity.
Features

From The Gridiron To The Concert Hall, Credit Unions Are Redefining Sponsorships

Three seasoned marketers share tips and tactics to turn everyday sponsorships into avenues for connection and prosperity.
Graph Of The Week

Rebranding Takes A Post-Pandemic Hit

Marketing spend is up since the onset of COVID-19, but fewer institutions are pursuing new identities, choosing instead to embrace familiarity.
From left: Dave Valentine, chief lending and strategy officer at Illinois-based Consumers Credit Union, and his dad, Mike Valentine, CEO of BCU.

A Credit Union Bond Beyond Bloodlines

For Mike and Dave Valentine, the family business just happens to be credit unions. The father-son duo talk leadership styles, cooperative values, and the lessons they’ve learned from each other along the way.

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Colorful digital promo for Baton Rouge Telco Federal Credit Union's Era's Tour-inspired HELOC campaign. It features bold “zero out-of-pocket costs” messaging and a call-to-action button.

Home Is Where The Heart (And More) Is

Where is mortgage growth coming from right now? This week, CreditUnions.com covers a mix of home equity campaigns, targeted affordability programs, and niche lending strategies that are bringing borrowers back into the market.

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