Building Vibrant Communities

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Physical Branch, Digital Service

Affinity Plus builds member engagement by focusing equally on a modern brick-and-mortar network plus the latest technologies for members and staff alike.
Blogs

Why Do Banking Deserts Exist? How Can Credit Unions Fix Them?

Understanding what constitutes a banking desert can help credit unions determine branching and outreach strategies for underserved communities.
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Are Community Charters The Key To Relevancy?

Two credit unions from Nebraska and Michigan have adapted their membership models to serve a broader, more diverse base.
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How To Help Gen Z Combat The ‘Vibecession’

The economy feels pretty bleak to young consumers, with homeownership seeming permanently out of reach. Some credit unions are taking steps to combat that pessimism.
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Redwood Credit Union Serves Up More Than Financial Services

The California cooperative has partnered with a catering company to open a café in its two headquarters buildings, offering fresh, affordable food to the public.
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UFCU’s Mobile Branch Drives Financial Sense In Underserved Communities

The Texas credit union is extending financial services and resources to geographical areas with limited or no banking presence.
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A Blueprint To Build Better Volunteers

A three-year-old program at 3Rivers Federal Credit Union prepares team members to participate on local boards and committees.
Graph Of The Week

A Guide To Measuring Credit Union Impact

Credit unions build stronger communities every day. It’s time to share those success stories with the world.
Features

Millennials Are Driving Mortgage Growth At These Credit Unions

Discover how Liberty FCU and Veridian Credit Union are successfully increasing mortgage portfolios with strategies tailored for Gen Z and millennials.
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United Nations FCU’s Lessons From Global Philanthropy

The United Nations FCU Foundation helps the New York-based credit union make an impact on multiple continents.

5 Takeaways From Trendwatch

Credit unions posted record revenue in the third quarter thanks to large gains in loan and investment income, yet asset quality worsened as the industry braced for interest rate cuts.

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