California

In The Year 2025

Future shock, building a credit union blockchain, and a sustainable initiative to create credit union awareness were all topics at America’s Credit Union Conference.

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Features

How To Outsource Credit Union Core Processing

A California credit union finds focusing on mission helps culture follow technology.
Features

4 Ways To Chase – And Catch – Deposits

Credit unions have found these creative strategies help raise deposits and fund lending, among other objectives.
Features

How Firefighters First Credit Union Plans To Hit $1 Million In Net Income

The Los Angeles-based credit union sees a bright future for its “non-punitive” insurance option.
Features

4 Lessons From A Rocky Conversion

VyStar Credit Union shares do’s and don’ts for transitioning an online banking platform.
Industry Insights

In The Year 2025

Future shock, building a credit union blockchain, and a sustainable initiative to create credit union awareness were all topics at America’s Credit Union Conference.
Industry Insights

Elections, Awareness, And Innovation

Day two at ACUC sees focus on polling, projects, the regulatory burden, and how to compete.
Industry Insights

CFPB Payday Lending Rule Requires Speaking Up

New regs would provide a safe harbor under NCUA rule, but some say the effects could re-define small-dollar lending and sharply reduce availability.
Industry Insights

Mortgages, Millennials, And Military Matters

Empowering and engaging potential new homeowners and honoring obligations to military borrowers get close scrutiny at opening day of NAFCU’s annual conference.
Industry Insights

How SEG Values Can Lead To Increased Deposits

Amid an industry trend of strong share growth, one credit union’s community partnership helps it stand out.
Features

A Strategy To Post Arresting Loan Growth

CAHP Credit Union underpins loan growth by building rapport with peace officers across the Golden State.
What’s In A Name: Chief Efficiency Officer

What’s In A Name: Chief Efficiency Officer

Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn behind the scenes fixes into front line — and bottom-line — wins.

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Jim Morrell, Peninsula Community FCU

Jim Morrell On Leadership

The CEO of Peninsula Community Federal Credit Union highlights how active listening and lessons from the basket ball court shape a culture of inclusive banking that serves members and employees.

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