California Cooperatives Both Get A Win From Shared-Branch Arrangement
A pair of Sacramento-area credit unions have embarked on a relatively unique partnership, sharing a single facility to serve their respective memberships.
A pair of Sacramento-area credit unions have embarked on a relatively unique partnership, sharing a single facility to serve their respective memberships.
AI, chat bots, autonomous programs, and more are improving member service and back-office efficiency.
A relationship with the university’s Dashew Center will help the California credit union reach incoming international students, some of whom have already joined the cooperative.
A look back at strategies and ideas that help credit unions make an even bigger difference in the communities they serve.
A charter change and FOM expansion prompted Kern Schools FCU to rebrand as Valley Strong, but it’s a new growth mindset that has turned the cooperative into a financial force.
A new shared location with a popular cupcake shop has reversed the credit union’s fortunes in San Ramon, CA, where one branch is now serving members better than two were previously.
A six-week, 1-to-1 mentoring program connects white women in senior leadership positions with up-and-coming black women in the credit union industry to open discussion around the racial divide and gender bias.
The California cooperative and two for-profit banks together launched an emergency relief fund to support vulnerable businesses struggling amid a post-COVID environment.
Top-Level Takeaways CBC Federal Credit Union launched an insurance CUSO in August 2021 to provide members with money-saving options. As an added bonus, the CUSO also adds a new source of non-interest income. The CBC Insurance Agency has already surpassed its 100-policy milestone. The credit union now has plans to offer DMV registration services in-branch.
The phrase the more things change, the more they stay the same was coined in 1849 France, but it is applicable to cybersecurity at U.S. financial cooperatives in 2022. The methods attackers use are always changing says Richard Roark, senior vice president and chief technology officer at Bay Federal Credit Union ($1.6B, Capitola, CA). You

Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.

A rethink of closing costs, rate relief, and employer partnerships helped 7 17 Credit Union build an affordable housing mortgage program that works.

Where is mortgage growth coming from right now? This week, CreditUnions.com covers a mix of home equity campaigns, targeted affordability programs, and niche lending strategies that are bringing borrowers back into the market.

Home equity lending is a winning option for credit unions in today’s mortgage environment. Learn how three different shops meet members’ needs.

Manufactured home loans can provide members access to affordable housing, including those in rural areas. Two credit unions share how they approach the niche product.

After a prolonged slowdown, signs of life are returning to mortgage lending. Growth is uneven, with first-time buyers and shifting rate dynamics driving activity in select segments.

The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.

How a former Sam’s Club finance leader adapted his member-first mindset to a not-for-profit credit union.

How a novel role instills SchoolsFirst FCU’s future leaders with an appreciation for its past.

Arriba Advisors co-founder Tom Russell explores how credit unions can bridge the gap between a growth mindset and their technical reality.