What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
Oil Patch Problems Make A Graphic Show
May 30, 2016
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Low oil prices can seem great at the pump, but some states are feeling the pinch.
Build A Team Of High-Producing Performers
May 23, 2016
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Purdue’s PFED Producers originated millions of dollars to SEG members in 2015 and tells how other credit unions can, too.
A Rate Hike By The Fed Is Not A Done Deal
May 19, 2016
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Despite the strong suggestion by the Fed that it will increase rates in June, two events could cause it to hit the pause button.
How SEG Values Can Lead To Increased Deposits
May 18, 2016
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Amid an industry trend of strong share growth, one credit unions community partnership helps it stand out.
3 Takeaways From Trendwatch 1Q 2016
May 18, 2016
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Credit unions again set new marks in major measurements of industry strength, and Callahan’s Trendwatch webinar has the details.
First Quarter Member Growth Uncovers A “Fine” Success Story
May 10, 2016
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Membership growth is on the rise across the industry, but the performance of one New York credit union makes it a notable outlier.
4 Income Highlights For First Quarter 2016
May 10, 2016
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With a few weeks to go before the NCUA officially releases first quarter data, early numbers reveal four notable highlights for total income, income composition, fee income, and more.
CUSO Investments (4Q 2015)
April 30, 2016
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Which credit unions are investing dollars in and loaning money to credit union service organizations?
State In The Spotlight: Virginia
April 30, 2016
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Virginia credit unions set records in loan originations, members, shares, loans, and much more in 2015. More members than ever are choosing Virginia credit unions as their financial institution of choice, driving up penetration metrics and average member relationships across the state.
Purpose Drives Performance
April 30, 2016
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Credit unions are operating from a position of strength; now, credit union leaders want to leverage that strength to have a greater impact on their members and communities in the area of financial health.
Oil Patch Problems Make A Graphic Show
Low oil prices can seem great at the pump, but some states are feeling the pinch.
Build A Team Of High-Producing Performers
Purdue’s PFED Producers originated millions of dollars to SEG members in 2015 and tells how other credit unions can, too.
How SEG Values Can Lead To Increased Deposits
Amid an industry trend of strong share growth, one credit unions community partnership helps it stand out.
3 Takeaways From Trendwatch 1Q 2016
Credit unions again set new marks in major measurements of industry strength, and Callahan's Trendwatch webinar has the details.
First Quarter Member Growth Uncovers A “Fine” Success Story
Membership growth is on the rise across the industry, but the performance of one New York credit union makes it a notable outlier.
4 Income Highlights For First Quarter 2016
With a few weeks to go before the NCUA officially releases first quarter data, early numbers reveal four notable highlights for total income, income composition, ...
CUSO Investments (4Q 2015)
Which credit unions are investing dollars in and loaning money to credit union service organizations?
State In The Spotlight: Virginia
Virginia credit unions set records in loan originations, members, shares, loans, and much more in 2015. More members than ever are choosing Virginia credit unions ...
Purpose Drives Performance
Credit unions are operating from a position of strength; now, credit union leaders want to leverage that strength to have a greater impact on their ...
Browse Topics
Meet The Finalists For The 2026 Innovation Series: Data And Decision Intelligence
Callahan & Associates
This year’s finalists are reimagining how credit unions use data to boost service levels and improve efficiencies.
A New Product Playbook Is Driving Change At Premier Credit Union
Savana Morie
In order to adopt a more proactive strategy, the Iowa cooperative is using a dedicated product development team to promote visibility and follow-through from idea to launch.
Meet The Finalists For The 2026 Innovation Series: AI-Powered Member Experience
Callahan & Associates
This year’s finalists are reimagining how credit unions can use AI to combine cutting-edge technology with old-school member service.
When Members Don’t Turn To FIs, They Turn To Friends And Family
Andrew Lepczyk
Financial advice comes in many forms. How can credits union make sure they are the No. 1 choice for their members?
Meet The Finalists For The 2026 Innovation Series: Reimagining The Lending Experience
Callahan & Associates
This year’s finalists are uncovering new ways to harness the power of technology to improve and expand lending across the industry.
A Small Match Builds Big Emergency Savings At Lake Trust
Aaron Passman
A program to help staffers improve their savings skills generated more than $200,000 in deposits and helped change participants’ financial habits.
Credit Union Data Predicts Who Will Win Super Bowl 2026
Andrew Lepczyk
As Super Bowl LX nears, the Callahan Bowl prediction model says the Seahawks will see green en route to the Lombardi Trophy.
140 Million Reasons To Lend
Aaron Passman
Lending is evolving, and credit unions are adapting. This week, CreditUnions.com examines how shifting economic conditions are reshaping lending strategies.
Rethinking Auto Lending And The Choices Facing Credit Union Leaders
Callahan & Associates
Affordability pressures, extended loan terms, and shifting vehicle values are forcing institutions to look beyond familiar structures and reconsider how to balance risk and return.
What Credit Unions Can Do NOW To Launch And Expand Student Lending Programs
Callahan & Associates
Credit unions are uniquely well-positioned to guide members through uncertainty and fill essential funding gaps.
A Rate Hike By The Fed Is Not A Done Deal