What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
State In The Spotlight: Virginia
April 30, 2016
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Virginia credit unions set records in loan originations, members, shares, loans, and much more in 2015. More members than ever are choosing Virginia credit unions as their financial institution of choice, driving up penetration metrics and average member relationships across the state.
Purpose Drives Performance
April 30, 2016
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Credit unions are operating from a position of strength; now, credit union leaders want to leverage that strength to have a greater impact on their members and communities in the area of financial health.
The Charter of Choice
April 29, 2016
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Moral arguments aside, Pentagon CEO Frank Pollack states that a strong business case can be made against conversions. The math is simple: the credit union charter is best for members.
Triggering a Portfolio Rescore: Understanding Risk in the Current Environment
April 29, 2016
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After a lengthy re-scoring process of 35,000 credit card holders, SAFE Credit Union used their service bureau’s Trigger Alerts to help manage the process.
Holding to a Solid Strategy
April 29, 2016
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Legacy FCU in Birmingham aggressively began positioning itself in the marketplace several years ago and now is reaping rewards.
A Tipping Point in 2010
April 29, 2016
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North Island Credit Union put in place a rigorous cost-cutting regime as soon as the economic crisis hit.
Building a Strong Branch Network
April 29, 2016
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America First Federal Credit Union added six new branches in 2007 to their existing 70.
Show Them the Money
April 29, 2016
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Tyndall’s performance-based culture maximizes efficiency and incentivizes employees.
Not All Negative – Northeast Credit Union Sees Record Growth
April 29, 2016
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At the end of 2008 Northeast Credit Union ($643M in Portsmouth, NH) posted 29.8% loan growth, 19.6% share growth and 20.5% member growth. A conversation with their President and CEO, Peter Kavalauskas, revealed the dedication to the cooperative’s success through new initiatives, solid execution, and an excellent market.
The Best Way to Grow Members in 2009
April 29, 2016
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Bank mergers and acquisitions, both large and small, provide a crucial opportunity for increasing membership and deposits in credit unions, as typically twenty percent of the disappearing bank’s deposits will change financial institutions within a year.
State In The Spotlight: Virginia
Virginia credit unions set records in loan originations, members, shares, loans, and much more in 2015. More members than ever are choosing Virginia credit unions ...
The Charter of Choice
Moral arguments aside, Pentagon CEO Frank Pollack states that a strong business case can be made against conversions. The math is simple: the credit union ...
Triggering a Portfolio Rescore: Understanding Risk in the Current Environment
After a lengthy re-scoring process of 35,000 credit card holders, SAFE Credit Union used their service bureau's Trigger Alerts to help manage the process.
Holding to a Solid Strategy
Legacy FCU in Birmingham aggressively began positioning itself in the marketplace several years ago and now is reaping rewards.
A Tipping Point in 2010
North Island Credit Union put in place a rigorous cost-cutting regime as soon as the economic crisis hit.
Building a Strong Branch Network
America First Federal Credit Union added six new branches in 2007 to their existing 70.
Show Them the Money
Tyndall's performance-based culture maximizes efficiency and incentivizes employees.
Not All Negative – Northeast Credit Union Sees Record Growth
At the end of 2008 Northeast Credit Union ($643M in Portsmouth, NH) posted 29.8% loan growth, 19.6% share growth and 20.5% member growth. A conversation ...
The Best Way to Grow Members in 2009
Bank mergers and acquisitions, both large and small, provide a crucial opportunity for increasing membership and deposits in credit unions, as typically twenty percent of ...
Browse Topics
Markets React To Consequential Announcements
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
Meet The Finalists For The 2026 Innovation Series: Data And Decision Intelligence
Callahan & Associates
This year’s finalists are reimagining how credit unions use data to boost service levels and improve efficiencies.
A New Product Playbook Is Driving Change At Premier Credit Union
Savana Morie
In order to adopt a more proactive strategy, the Iowa cooperative is using a dedicated product development team to promote visibility and follow-through from idea to launch.
Meet The Finalists For The 2026 Innovation Series: AI-Powered Member Experience
Callahan & Associates
This year’s finalists are reimagining how credit unions can use AI to combine cutting-edge technology with old-school member service.
When Members Don’t Turn To FIs, They Turn To Friends And Family
Andrew Lepczyk
Financial advice comes in many forms. How can credits union make sure they are the No. 1 choice for their members?
Meet The Finalists For The 2026 Innovation Series: Reimagining The Lending Experience
Callahan & Associates
This year’s finalists are uncovering new ways to harness the power of technology to improve and expand lending across the industry.
A Small Match Builds Big Emergency Savings At Lake Trust
Aaron Passman
A program to help staffers improve their savings skills generated more than $200,000 in deposits and helped change participants’ financial habits.
Credit Union Data Predicts Who Will Win Super Bowl 2026
Andrew Lepczyk
As Super Bowl LX nears, the Callahan Bowl prediction model says the Seahawks will see green en route to the Lombardi Trophy.
140 Million Reasons To Lend
Aaron Passman
Lending is evolving, and credit unions are adapting. This week, CreditUnions.com examines how shifting economic conditions are reshaping lending strategies.
Rethinking Auto Lending And The Choices Facing Credit Union Leaders
Callahan & Associates
Affordability pressures, extended loan terms, and shifting vehicle values are forcing institutions to look beyond familiar structures and reconsider how to balance risk and return.
Purpose Drives Performance