What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
Settle In For Lower Rates
June 16, 2016
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The Fed should admit it plans to raise interest rates only once it sees stronger economic growth, calm global conditions, and a sustainable upward trend in inflation.
Community Involvement, CECL, Succession At NAFCU Confab
June 15, 2016
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Credit unions correlate giving back and growing loans, while accounting standards and succession planning spur table talk.
Mortgages, Millennials, And Military Matters
June 14, 2016
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Empowering and engaging potential new homeowners and honoring obligations to military borrowers get close scrutiny at opening day of NAFCU’s annual conference.
7 Metrics To Track HR Success
June 13, 2016
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What metrics should human resource professionals use to measure employee and credit union performance?
7 Ways To Manage Risk
June 13, 2016
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Risk managers monitor disparate areas of the credit union. For key ratios to follow, start with the measures that correspond to the risk indicators outlined by the NCUA.
7 Ratios Every Employee Should Know About Credit Union Lending
June 13, 2016
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Lending is the engine that powers credit unions, and these seven ratios will help every employee understand why.
4 Benchmarks For All Credit Union Leaders
June 13, 2016
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Lending and asset growth have been capturing industry headlines, but tight margins from sustained low interest rates and slowly rising operating expenses make some other benchmarks worth watching.
Measure Twice, Cut Once
June 13, 2016
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This week, CreditUnions.com focuses on the different metrics credit unions can use to measure and benchmark performance, whether looking to manage risk or guide loan growth.
Two Bears Are Growling
June 9, 2016
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Mario Drahi and George Soros are dinging stocks and giving bond traders a reason to dip below a key level.
How The West Was Won
June 3, 2016
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Regional credit union data shows cooperatives in the western states posted impressive growth during first quarter.
Community Involvement, CECL, Succession At NAFCU Confab
Credit unions correlate giving back and growing loans, while accounting standards and succession planning spur table talk.
Mortgages, Millennials, And Military Matters
Empowering and engaging potential new homeowners and honoring obligations to military borrowers get close scrutiny at opening day of NAFCU’s annual conference.
7 Metrics To Track HR Success
What metrics should human resource professionals use to measure employee and credit union performance?
7 Ways To Manage Risk
Risk managers monitor disparate areas of the credit union. For key ratios to follow, start with the measures that correspond to the risk indicators outlined ...
7 Ratios Every Employee Should Know About Credit Union Lending
Lending is the engine that powers credit unions, and these seven ratios will help every employee understand why.
4 Benchmarks For All Credit Union Leaders
Lending and asset growth have been capturing industry headlines, but tight margins from sustained low interest rates and slowly rising operating expenses make some other ...
Measure Twice, Cut Once
This week, CreditUnions.com focuses on the different metrics credit unions can use to measure and benchmark performance, whether looking to manage risk or guide loan ...
Two Bears Are Growling
Mario Drahi and George Soros are dinging stocks and giving bond traders a reason to dip below a key level.
How The West Was Won
Regional credit union data shows cooperatives in the western states posted impressive growth during first quarter.
Browse Topics
Insights From The Outside: Don Rositano
Marc Rapport
How a former Sam’s Club finance leader adapted his member-first mindset to a not-for-profit credit union.
MSUFCU Turns A Break In Payments Into A Member Experience Moment
Aaron Passman
The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.
What’s In A Name: Vice President Of History & Culture
Aaron Passman
How a unique role instills SchoolsFirst FCU’s future leaders with an appreciation for its past.
Growth Is A Mindset, But Success Is In The Contract
Callahan & Associates
Arriba Advisors co-founder Tom Russell explores how credit unions can bridge the gap between a growth mindset and their technical reality.
Fraud Is Faster, Smarter, And Harder To Stop. Here’s How To.
Callahan & Associates
RKL offers insight, expertise, and experience to help fight off growing threats.
The Numbers Are Good. The Moment Is Hard.
William Hunt
Members are anxious about their financial futures, even as credit unions remain financially strong. Institutions that respond to this moment can make 2026 a turning point.
Wages Are Growing. Wallets Are Not.
Sherry Virden
Global events are flowing directly into household budgets, reshaping how credit union members save, borrow, and cope. Such trends don’t always show up in headline data.
Credit Unions Are Having A Margin Moment
Tony Waltrich
Credit unions are benefiting from a rare margin advantage as loans reprice slower than deposits. The question now is how institutions will use that strength to better serve members.
Where Have All The Members Gone?
Omar Shalabi
Membership growth is slowing, but financial activity is not. What does the modern financial relationship look like?
5 Takeaways From First Quarter Credit Union Performance Data
William Hunt
Inflation, war, and uncertain futures have reshaped members’ needs in 2026. What does credit union performance data from the first quarter of 2026 say about household budgets, inflation pressures, and more?
Settle In For Lower Rates