What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
Maintain Healthy Cash Flow
April 7, 2016
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Georgetown University’s student-run credit union is cognizant of the duration of its investments and has developed strong cash positions.
Investment CUSOs Need The Right Attitude
April 7, 2016
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Veridian Group, a subsidiary of Veridian Credit Union, aggressively investigates viable products.
Improved Bottom Lines Boost Credit Union Capital
April 7, 2016
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Credit unions have turned out solid core business results in 2012.
Losing Your Core Sponsor: Creating a New Blueprint for the Future
April 7, 2016
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To help all credit unions that have faced losing a sponsor, 5 consultants respond to the challenge faced by Circle-W Credit Union in this theoretical case study.
Why So Negative?
April 7, 2016
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What the future might look like should the U.S. Fed adopt the policies of the central banks in Europe and Japan.
Work Hard, Play Hard
April 5, 2016
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10 credit union leaders in revenue per employee.
Leading From The Back Office
April 5, 2016
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Redstone Federal Credit Union is reshaping the institution and adding direct revenue to the bottom line by adding core capabilities and hiring desirable developer talent.
4 Tips To Stop Selling Products And Start Selling Experience
April 5, 2016
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In 2004, Redwood Credit Union took the leap from making auto loans to managing its own auto dealership. Now it has advice for others on how to do it, too.
The Considerate Cross-Sell And Other Tips
April 5, 2016
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How NorthCountry FCU maximizes its investment in employees, members, and community.
Leaders In 12-Month First Mortgage Origination Growth
April 4, 2016
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Which credit unions lead the industry in mortgage production growth? Find out in this Callahan & Associates leader table.
Maintain Healthy Cash Flow
Georgetown University’s student-run credit union is cognizant of the duration of its investments and has developed strong cash positions.
Investment CUSOs Need The Right Attitude
Veridian Group, a subsidiary of Veridian Credit Union, aggressively investigates viable products.
Improved Bottom Lines Boost Credit Union Capital
Credit unions have turned out solid core business results in 2012.
Losing Your Core Sponsor: Creating a New Blueprint for the Future
To help all credit unions that have faced losing a sponsor, 5 consultants respond to the challenge faced by Circle-W Credit Union in this theoretical ...
Leading From The Back Office
Redstone Federal Credit Union is reshaping the institution and adding direct revenue to the bottom line by adding core capabilities and hiring desirable developer talent.
4 Tips To Stop Selling Products And Start Selling Experience
In 2004, Redwood Credit Union took the leap from making auto loans to managing its own auto dealership. Now it has advice for others on ...
The Considerate Cross-Sell And Other Tips
How NorthCountry FCU maximizes its investment in employees, members, and community.
Leaders In 12-Month First Mortgage Origination Growth
Which credit unions lead the industry in mortgage production growth? Find out in this Callahan & Associates leader table.
Browse Topics
AI Adoption Is Growing. Are Credit Unions Keeping Pace?
Andrew Lepczyk
New data from Gallup shows half of all employees who work for companies that pay for AI tools use them. Credit unions are building their own momentum.
A Credit Union Bond Beyond Bloodlines
Aaron Passman
For Mike and Dave Valentine, the family business just happens to be credit unions. The father-son duo talk leadership styles, cooperative values, and the lessons they’ve learned from each other along the way.
Connection And Caring Matter As Much As Knowledge And Resources
Chris Howard
People who are truly financially thriving have both means and a sense of security that comes from confidence about the future. Building that kind of emotional engagement requires a deliberate design of everyday interactions.
Markets Flip From Pricing Cuts To 50% Chance Of Hikes
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
Keep The Mortgage. Ditch The Fees.
Savana Morie
A rethink of closing costs, rate relief, and employer partnerships helped 7 17 Credit Union build an affordable housing mortgage program that works.
Home Is Where The Heart (And More) Is
Aaron Passman
Where is mortgage growth coming from right now? This week, CreditUnions.com covers a mix of home equity campaigns, targeted affordability programs, and niche lending strategies that are bringing borrowers back into the market.
3 Ways To Market For HELOC Success
Aaron Passman
Home equity lending is a winning option for credit unions in today’s mortgage environment. Learn how three different shops meet members’ needs.
Small House, Big Opportunity: 2 Takes On Manufactured Home Loans
Aaron Passman
Manufactured home loans can provide members access to affordable housing, including those in rural areas. Two credit unions share how they approach the niche product.
Mortgage Lending Is Back, But It Looks Different
Tony Waltrich
After a prolonged slowdown, signs of life are returning to mortgage lending. Growth is uneven, with first-time buyers and shifting rate dynamics driving activity in select segments.
MSUFCU Turns A Break In Payments Into A Member Experience Moment
Aaron Passman
The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.
Why So Negative?