What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
A Q&A with Amy Perez, assistant vice president of retail lending at Grow Financial Credit Union.
An outdated brand detracts from your bottom line. Here are four questions you should ask to determine whether your credit union needs a brand update.
Results from a Callahan & Associates online poll show which lending models lead to higher credit union performance.
Indirect lending fuels double-digit growth in the auto portfolio.
Does bad news from the nation’s largest retail sales department store bring sad tidings for the holiday season?
Making it easy to modify loans increases yield and revenue while building loyal relationships to last beyond the original note.
If and when the Federal Reserve finally raises the overnight funds rate, the bond market will already be way ahead.
Early warning signs suggest values in hot markets are getting stretched, and increased mortgage rates will send some areas into overvalued territory.
What do mountains, frisbees, and barbecue competitions all have to do with credit unions?
Credit unions can and should identify HELOC candidates and win that business before interest rates rise.

Nuvision’s Added Advantage program tracks member engagement across the credit union, then rewards relationships through better pricing and other perks.

CDFI grant funding helps the Florida cooperative offer microloans for small businesses after many banks pulled out of its market.

By aligning governance, leadership, and day to day operations, Marine Credit Union transformed its foundation from a parallel operation into a visible extension of the credit union brand.
Credit union and bank earnings reflect different business objectives. Those differences matter for how financial institutions serve their markets.

Whitefish Credit Union barely mentions itself in its member stories. Instead, its high-quality video storytelling spotlights people, businesses, and communities, building trust, advocacy, and impact that don’t always show up in traditional ROI metrics.

The retired Langley FCU executive looks back on a career shaped by industry change, evolving leadership responsibility, and a constant focus on serving members first.

The New Jersey-New York metro credit union shares how a wellbeing-led strategy ensures members know where to turn first when life gets difficult.

To become skilled at personalization, credit unions must stop making assumptions about what resonates with members and start leveraging data to be sure.

Check all the right boxes while tying your credit union compliance efforts to strategy.

Looking for quarterly data coverage, expert analysis, lessons from leading credit unions, and more? Callahan has it covered. Comparing top-level performance and digging into the details has never been easier.
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