What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
3 Reasons Saving Money Is Difficult For Low-Income Americans
January 5, 2025
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Credit unions offer products and services to meet the distinct needs of low-income Americans; unfortunately, many people who need this assistance the most simply can’t or won’t access it.
Is Business Checking Underrated?
January 5, 2025
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From one coast to another, credit union leaders discuss the growth of business checking at their institutions.
The Year Behind And A Look Ahead
January 1, 2025
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Six data points showcase what’s happening in the U.S. economy that could direct credit union decision-making in the year to come.
Best Of 2024: Fostering Financially Strong Credit Unions
December 23, 2024
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A look back at how credit unions navigated 2024’s financial complexities to strengthen their balance sheets and build a resilient foundation for the future.
Best Of 2024: Supporting Member Financial Wellbeing
December 23, 2024
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A look back at how credit unions championed member financial wellbeing in 2024 with innovative products and services that meet members where they are and help them thrive.
Everything Is More Expensive For Everyone
December 15, 2024
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With the Fed poised to continue cutting interest rates, the near-term outlook for the credit union earnings model is much more promising.
Balance Sheet Flexibility Is Top Of Mind For Credit Unions
December 15, 2024
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After adjusting to a new normal following a slew of rate increases, repricing opportunities could be on the horizon.
Quarterly Market Snapshot And Two-Year Financial Statement (4Q 2024)
December 15, 2024
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Quarterly performance reports from Callahan & Associates highlight important metrics from across the credit union industry. Comparing top-level performance and digging into the financial statement has never been easier.
Asset Quality Is Worsening. Is There Light On The Horizon?
December 15, 2024
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Higher interest rates have forced members to pick and choose which debts to repay and which to postpone, which doesn’t fare well for revolving products.
Quarterly Market Snapshot And Two-Year Financial Statement (3Q 2024)
December 15, 2024
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The latest quarterly performance metrics from across the credit union industry, including loan growth, income and expenses, and more.
3 Reasons Saving Money Is Difficult For Low-Income Americans
Credit unions offer products and services to meet the distinct needs of low-income Americans; unfortunately, many people who need this assistance the most simply can’t ...
Is Business Checking Underrated?
From one coast to another, credit union leaders discuss the growth of business checking at their institutions.
The Year Behind And A Look Ahead
Six data points showcase what's happening in the U.S. economy that could direct credit union decision-making in the year to come.
Best Of 2024: Fostering Financially Strong Credit Unions
A look back at how credit unions navigated 2024’s financial complexities to strengthen their balance sheets and build a resilient foundation for the future.
Best Of 2024: Supporting Member Financial Wellbeing
A look back at how credit unions championed member financial wellbeing in 2024 with innovative products and services that meet members where they are and ...
Everything Is More Expensive For Everyone
With the Fed poised to continue cutting interest rates, the near-term outlook for the credit union earnings model is much more promising.
Balance Sheet Flexibility Is Top Of Mind For Credit Unions
After adjusting to a new normal following a slew of rate increases, repricing opportunities could be on the horizon.
Quarterly Market Snapshot And Two-Year Financial Statement (4Q 2024)
Quarterly performance reports from Callahan & Associates highlight important metrics from across the credit union industry. Comparing top-level performance and digging into the financial statement ...
Asset Quality Is Worsening. Is There Light On The Horizon?
Higher interest rates have forced members to pick and choose which debts to repay and which to postpone, which doesn't fare well for revolving products.
Quarterly Market Snapshot And Two-Year Financial Statement (3Q 2024)
The latest quarterly performance metrics from across the credit union industry, including loan growth, income and expenses, and more.
Browse Topics
The Merchant Services Advantage For Credit Unions
Callahan & Associates
Payment capabilities increasingly shape how business owners evaluate their primary financial institution
Coffee And A Smile? Not Good Enough.
Aaron Passman
Coffee and a smile still matter — they’re just not enough. That’s why credit unions are redefining member experience across digital, data, and the entire organization.
6 Takes On Today’s Member Experience: Andre Vygnansk
Marc Rapport
The CXO of OUR Credit Union talks about what’s changed, what’s stayed the same, and what matters most as the industry evolves.
Don’t Wait For Data. FirstLook Analysis Is Available Today.
Callahan & Associates
Callahan & Associates provides an early look at quarterly performance results. Sneak a peek at the latest trends here.
6 Takes On Today’s Member Experience: Stacy Armijo
Marc Rapport
The CXO of Amplify Credit Union talks about what’s changed, what’s stayed the same, and what matters most as the industry evolves.
6 Takes On Today’s Member Experience: Inna Sprague
Marc Rapport
The CXO of Teachers FCU talks about what’s changed, what’s stayed the same, and what matters most as the industry evolves.
Closing The “Confidence Gap:” Using Segmentation To Deepen Member Loyalty
Callahan & Associates
Credit unions can’t deepen loyalty with a one-size-fits-all experience. Life-stage segmentation helps institutions build relevance, confidence, and trust.
6 Takes On Today’s Member Experience: Kim Riley
Marc Rapport
The CXO of Wright-Patt Credit Union talks about what’s changed, what’s stayed the same, and what matters most as the industry evolves.
When Everyone Owns The Member Experience, No One Does
Marc Rapport
Shared ownership can quietly fracture a member journey. FORUM Credit Union leans on clear accountability to keep channels aligned.
6 Takes On Today’s Member Experience
Marc Rapport
Member experience leaders talk about what’s changed, what’s stayed the same, and what matters most as the industry evolves.