What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
2 Ways To Grow And Squad Goals
July 29, 2019
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Five can’t-miss data points this week on CreditUnions.com.
Why Your Credit Union’s Investment Process Is Critical Now
July 19, 2019
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A disciplined strategy and long-term focus provides consistency independent of fluctuating interest rates.
6 Must-Know Metrics From The NCUA’s Financial Performance Reports
July 9, 2019
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Capital adequacy, asset quality, earnings, ALM, productivity, and growth underline quarterly financial performance for credit unions.
4 Ratios Every HR Professional Should Know
July 9, 2019
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Staffing costs are a typical credit union’s largest operating expense; therefore, tracking the performance of the workforce is crucial.
12 Ratios Every Marketing Manager Should Know
July 9, 2019
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Metrics to evaluate credit union marketing spend and bridge the gap between macro trends and micro performance.
7 Ratios Every Employee Should Know About Credit Union Lending
July 9, 2019
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Lending is the engine that powers credit unions, and these seven ratios will help every employee understand why.
Futures Imply Multiple Rate Cuts In 2019
July 8, 2019
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This insightful monthly market commentary will help you look beyond the headlines to better understand what is driving the current market trends that could impact your credit union’s investment portfolio.
Credit Union Industry At-A-Glance (1Q19)
June 25, 2019
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Credit union membership grew 4.0% year-over-year and share growth accelerated 65 basis points quarter-over-quarter. What else happened in first quarter?
Reverse Tier Savings, The CECL Method, Do More By Doing Good
June 24, 2019
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Five can’t-miss data points this week on CreditUnions.com.
3 Metrics That Are Important For First Quarter
June 11, 2019
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Understanding key performance metrics will help gauge early successes and identify any operational adjustments needed to achieve strategic goals.
2 Ways To Grow And Squad Goals
Five can't-miss data points this week on CreditUnions.com.
Why Your Credit Union’s Investment Process Is Critical Now
A disciplined strategy and long-term focus provides consistency independent of fluctuating interest rates.
6 Must-Know Metrics From The NCUA’s Financial Performance Reports
Capital adequacy, asset quality, earnings, ALM, productivity, and growth underline quarterly financial performance for credit unions.
4 Ratios Every HR Professional Should Know
Staffing costs are a typical credit union’s largest operating expense; therefore, tracking the performance of the workforce is crucial.
12 Ratios Every Marketing Manager Should Know
Metrics to evaluate credit union marketing spend and bridge the gap between macro trends and micro performance.
7 Ratios Every Employee Should Know About Credit Union Lending
Lending is the engine that powers credit unions, and these seven ratios will help every employee understand why.
Credit Union Industry At-A-Glance (1Q19)
Credit union membership grew 4.0% year-over-year and share growth accelerated 65 basis points quarter-over-quarter. What else happened in first quarter?
Reverse Tier Savings, The CECL Method, Do More By Doing Good
Five can't-miss data points this week on CreditUnions.com.
3 Metrics That Are Important For First Quarter
Understanding key performance metrics will help gauge early successes and identify any operational adjustments needed to achieve strategic goals.
Browse Topics
Keep The Mortgage. Ditch The Fees.
Savana Morie
A rethink of closing costs, rate relief, and employer partnerships helped 7 17 Credit Union build an affordable housing mortgage program that works.
Home Is Where The Heart (And More) Is
Aaron Passman
Where is mortgage growth coming from right now? This week, CreditUnions.com covers a mix of home equity campaigns, targeted affordability programs, and niche lending strategies that are bringing borrowers back into the market.
3 Ways To Market For HELOC Success
Aaron Passman
Home equity lending is a winning option for credit unions in today’s mortgage environment. Learn how three different shops meet members’ needs.
Small House, Big Opportunity: 2 Takes On Manufactured Home Loans
Aaron Passman
Manufactured home loans can provide members access to affordable housing, including those in rural areas. Two credit unions share how they approach the niche product.
Mortgage Lending Is Back, But It Looks Different
Tony Waltrich
After a prolonged slowdown, signs of life are returning to mortgage lending. Growth is uneven, with first-time buyers and shifting rate dynamics driving activity in select segments.
MSUFCU Turns A Break In Payments Into A Member Experience Moment
Aaron Passman
The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.
Insights From The Outside: Don Rositano
Marc Rapport
How a former Sam’s Club finance leader adapted his member-first mindset to a not-for-profit credit union.
What’s In A Name: Vice President Of History And Culture
Aaron Passman
How a novel role instills SchoolsFirst FCU’s future leaders with an appreciation for its past.
Growth Is A Mindset, But Success Is In The Contract
Callahan & Associates
Arriba Advisors co-founder Tom Russell explores how credit unions can bridge the gap between a growth mindset and their technical reality.
Fraud Is Faster, Smarter, And Harder To Stop. Here’s How To.
Callahan & Associates
RKL offers insight, expertise, and experience to help fight off growing threats.
Futures Imply Multiple Rate Cuts In 2019