What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
State In The Spotlight: California
December 1, 2017
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California credit unions outperformed national averages on both sides of the balance sheet. Average loan balance, average share balance, and average member relationship were all higher than the national averages.
Appreciation For Appreciating Earning Assets
November 29, 2017
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Earning assets are the majority of assets at credit unions. What factors impact how credit unions can leverage them?
Favorable Margins Smile Upon Credit Unions
November 27, 2017
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Third quarter data reveals strong earnings momentum among the nation’s financial cooperatives.
Investments By The Numbers (2Q17)
November 22, 2017
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Investment growth at credit unions has been positive for four out of the past six quarters.
Tax Reform Effort Captures Market’s Attention
November 21, 2017
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This insightful monthly market commentary will help you look beyond the headlines to better understand what is driving the current market trends that could impact your credit union’s investment portfolio.
5 Facts About Credit Union Credit Cards In Third Quarter 2017
November 21, 2017
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Find out which states posted the highest credit card penetration with this interactive map.
Will We See Three Fed Rate Increases In 2018?
November 16, 2017
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Why we might not see a higher funds rate next year.
More Bad News From DC?
November 10, 2017
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What the potential for tax reform means for the stock market.
CUbroadcast Highlights Credit Union Mortgage Performance
November 7, 2017
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In episode No. 836, Callahan’s Senior Director of Industry Analysis Sam Taft joins the show to discuss trends in the mortgage market.
Who Is Jerome Powell?
November 2, 2017
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And what we can expect of the new Fed Chairman.
State In The Spotlight: California
California credit unions outperformed national averages on both sides of the balance sheet. Average loan balance, average share balance, and average member relationship were all ...
Appreciation For Appreciating Earning Assets
Earning assets are the majority of assets at credit unions. What factors impact how credit unions can leverage them?
Favorable Margins Smile Upon Credit Unions
Third quarter data reveals strong earnings momentum among the nation’s financial cooperatives.
Investments By The Numbers (2Q17)
Investment growth at credit unions has been positive for four out of the past six quarters.
5 Facts About Credit Union Credit Cards In Third Quarter 2017
Find out which states posted the highest credit card penetration with this interactive map.
Will We See Three Fed Rate Increases In 2018?
Why we might not see a higher funds rate next year.
More Bad News From DC?
What the potential for tax reform means for the stock market.
CUbroadcast Highlights Credit Union Mortgage Performance
In episode No. 836, Callahan's Senior Director of Industry Analysis Sam Taft joins the show to discuss trends in the mortgage market.
Who Is Jerome Powell?
And what we can expect of the new Fed Chairman.
Browse Topics
MSUFCU Turns A Break In Payments Into A Member Experience Moment
Aaron Passman
The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.
Insights From The Outside: Don Rositano
Marc Rapport
How a former Sam’s Club finance leader adapted his member-first mindset to a not-for-profit credit union.
What’s In A Name: Vice President Of History And Culture
Aaron Passman
How a unique role instills SchoolsFirst FCU’s future leaders with an appreciation for its past.
Growth Is A Mindset, But Success Is In The Contract
Callahan & Associates
Arriba Advisors co-founder Tom Russell explores how credit unions can bridge the gap between a growth mindset and their technical reality.
Fraud Is Faster, Smarter, And Harder To Stop. Here’s How To.
Callahan & Associates
RKL offers insight, expertise, and experience to help fight off growing threats.
The Numbers Are Good. The Moment Is Hard.
William Hunt
Members are anxious about their financial futures, even as credit unions remain financially strong. Institutions that respond to this moment can make 2026 a turning point.
Wages Are Growing. Wallets Are Not.
Sherry Virden
Global events are flowing directly into household budgets, reshaping how credit union members save, borrow, and cope. Such trends don’t always show up in headline data.
Credit Unions Are Having A Margin Moment
Tony Waltrich
Credit unions are benefiting from a rare margin advantage as loans reprice slower than deposits. The question now is how institutions will use that strength to better serve members.
Where Have All The Members Gone?
Omar Shalabi
Membership growth is slowing, but financial activity is not. What does the modern financial relationship look like?
5 Takeaways From First Quarter Credit Union Performance Data
William Hunt
Inflation, war, and uncertain futures have reshaped members’ needs in 2026. What does credit union performance data from the first quarter of 2026 say about household budgets, inflation pressures, and more?
Tax Reform Effort Captures Market’s Attention