What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
The Circus Is In Town
March 23, 2017
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Will the health care bill make it to the floor? And how will the market respond to Congressional pressuring?
Key Advice For A Turnaround, Mobile Incentives, And Member Value
March 20, 2017
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Five can’t-miss data points featured this week on CreditUnions.com.
Key Advice For A Credit Union Turnaround
March 20, 2017
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When Keys FCU put itself into voluntary conservatorship in 2009, its leaders and staff knew rebuilding together was the only way to save the credit union.
A Relief Rally
March 16, 2017
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Bond traders responded fervently to yesterday’s rate hike.
How 2 Credit Unions Became Leaders In 12-Month Loan Growth
March 15, 2017
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A California credit union buys loans to ease excess liquidity while a Colorado crew sells first mortgages to firefighters.
Lessons From A 12-Month Turnaround
March 13, 2017
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A new approach to the credit union basics of people and finance helped this West Virginia cooperative turn six-figure losses into seven-figure gains.
Big Promises. High Expectations.
March 9, 2017
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Last week’s Dow rally fades into memory as the market looks for additional positive reinforcement.
A Look At Credit Union Lending In 2016
March 6, 2017
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The strong lending growth posted by U.S. credit unions in fourth quarter 2016 is an apt wrap-up for a successful year.
A Big Reward For Good Behavior
March 2, 2017
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The stock market reacted to Trump’s speech on Tuesday with a triple-digit jump on Wednesday.
A Strategy For ALM Years In The Making
March 1, 2017
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One Maryland credit union arms decision-makers with comprehensive data and encourages leaders to think beyond the face value of third-party reports.
Key Advice For A Turnaround, Mobile Incentives, And Member Value
Five can't-miss data points featured this week on CreditUnions.com.
Key Advice For A Credit Union Turnaround
When Keys FCU put itself into voluntary conservatorship in 2009, its leaders and staff knew rebuilding together was the only way to save the credit ...
A Relief Rally
Bond traders responded fervently to yesterday's rate hike.
How 2 Credit Unions Became Leaders In 12-Month Loan Growth
A California credit union buys loans to ease excess liquidity while a Colorado crew sells first mortgages to firefighters.
Lessons From A 12-Month Turnaround
A new approach to the credit union basics of people and finance helped this West Virginia cooperative turn six-figure losses into seven-figure gains.
Big Promises. High Expectations.
Last week's Dow rally fades into memory as the market looks for additional positive reinforcement.
A Look At Credit Union Lending In 2016
The strong lending growth posted by U.S. credit unions in fourth quarter 2016 is an apt wrap-up for a successful year.
A Big Reward For Good Behavior
The stock market reacted to Trump’s speech on Tuesday with a triple-digit jump on Wednesday.
A Strategy For ALM Years In The Making
One Maryland credit union arms decision-makers with comprehensive data and encourages leaders to think beyond the face value of third-party reports.
Browse Topics
A New Product Playbook Is Driving Change At Premier Credit Union
Savana Morie
In order to adopt a more proactive strategy, the Iowa cooperative is using a dedicated product development team to promote visibility and follow-through from idea to launch.
Meet The Finalists For The 2026 Innovation Series: AI-Powered Member Experience
Callahan & Associates
This year’s finalists are reimagining how credit unions can use AI to combine cutting-edge technology with old-school member service.
When Members Don’t Turn To FIs, They Turn To Friends And Family
Andrew Lepczyk
Financial advice comes in many forms. How can credits union make sure they are the No. 1 choice for their members?
Meet The Finalists For The 2026 Innovation Series: Reimagining The Lending Experience
Callahan & Associates
This year’s finalists are uncovering new ways to harness the power of technology to improve and expand lending across the industry.
A Small Match Builds Big Emergency Savings At Lake Trust
Aaron Passman
A program to help staffers improve their savings skills generated more than $200,000 in deposits and helped change participants’ financial habits.
Credit Union Data Predicts Who Will Win Super Bowl 2026
Andrew Lepczyk
As Super Bowl LX nears, the Callahan Bowl prediction model says the Seahawks will see green en route to the Lombardi Trophy.
140 Million Reasons To Lend
Aaron Passman
Lending is evolving, and credit unions are adapting. This week, CreditUnions.com examines how shifting economic conditions are reshaping lending strategies.
Rethinking Auto Lending And The Choices Facing Credit Union Leaders
Callahan & Associates
Affordability pressures, extended loan terms, and shifting vehicle values are forcing institutions to look beyond familiar structures and reconsider how to balance risk and return.
What Credit Unions Can Do NOW To Launch And Expand Student Lending Programs
Callahan & Associates
Credit unions are uniquely well-positioned to guide members through uncertainty and fill essential funding gaps.
What Would A 10% Credit Card Rate Cap Mean For Credit Unions And Members?
Andrew Lepczyk
A closer look at the trade-offs of mandated lower credit card rates reveals a delicate balance between portfolio health and member access.
The Circus Is In Town