An Incentive For Purpose, Not Personal Gain
Affinity Plus Federal Credit Union redirects incentive payouts on ancillary loan services to contribute to foundation funding.
Affinity Plus Federal Credit Union redirects incentive payouts on ancillary loan services to contribute to foundation funding.
Consumers Credit Union’s 5 Star Difference program incents staff to identify positive promoters during member interactions.
Top-Level Takeaways A formal program at Wings Financial teaches participants to be resident BI experts within their business unit. The program length for participants is based on the needs and request of the business units. Wings Financial Credit Union ($4.7B, Apple Valley, MN) reformed its business intelligence and analytics team two years ago with the
The North Carolina credit union is halfway through moving away from the time-consuming process of manual ledger reconciliation.
Top-Level Takeaways Starting with a 2014 core conversion, St. Mary’s Bank has taken a four-year journey deeper into business intelligence and analytics. Before it could leverage the full power of analytics, the nation’s oldest credit union first needed employee buy-in to try a new reporting technology and automate hundreds of manual reports. Melissa Pomeroy was
Carrie Jenkins is leading Centra Credit Union on a new journey into predictive analytics powered by a new core processing system and data warehouse solution.
Laura Hansen’s role at Rogue Credit Union creates happy members and supports the staff that keep them that way.
Listening, communication, and adaptability can again power success on a new payment rail.
The Indiana credit union hit the $1 billion mark this year thanks to a strategy that has created a decade of steady growth in a challenging market.
Town & County cuts back on traditional media, scraps fees, improves processes, and deepens its community engagement.

What happens when credit union performance data meets March Madness? Callahan’s proprietary model breaks down state-level results to forecast who takes home the hardware.

Nuvision’s Added Advantage program tracks member engagement across the credit union, then rewards relationships through better pricing and other perks.

CDFI grant funding helps the Florida cooperative offer microloans for small businesses after many banks pulled out of its market.

By aligning governance, leadership, and day to day operations, Marine Credit Union transformed its foundation from a parallel operation into a visible extension of the credit union brand.
Credit union and bank earnings reflect different business objectives. Those differences matter for how financial institutions serve their markets.

Whitefish Credit Union barely mentions itself in its member stories. Instead, its high-quality video storytelling spotlights people, businesses, and communities, building trust, advocacy, and impact that don’t always show up in traditional ROI metrics.

The retired Langley FCU executive looks back on a career shaped by industry change, evolving leadership responsibility, and a constant focus on serving members first.

The New Jersey-New York metro credit union shares how a wellbeing-led strategy ensures members know where to turn first when life gets difficult.

To become skilled at personalization, credit unions must stop making assumptions about what resonates with members and start leveraging data to be sure.

Check all the right boxes while tying your credit union compliance efforts to strategy.