How Many Basis Points Does It Take To Keep A Member?
Fort Knox FCU is raising rates on its money market account to discourage members from taking their business elsewhere.
Fort Knox FCU is raising rates on its money market account to discourage members from taking their business elsewhere.
Affinity Plus Federal Credit Union redirects incentive payouts on ancillary loan services to contribute to foundation funding.
Consumers Credit Union’s 5 Star Difference program incents staff to identify positive promoters during member interactions.
Top-Level Takeaways A formal program at Wings Financial teaches participants to be resident BI experts within their business unit. The program length for participants is based on the needs and request of the business units. Wings Financial Credit Union ($4.7B, Apple Valley, MN) reformed its business intelligence and analytics team two years ago with the
The North Carolina credit union is halfway through moving away from the time-consuming process of manual ledger reconciliation.
Top-Level Takeaways Starting with a 2014 core conversion, St. Mary’s Bank has taken a four-year journey deeper into business intelligence and analytics. Before it could leverage the full power of analytics, the nation’s oldest credit union first needed employee buy-in to try a new reporting technology and automate hundreds of manual reports. Melissa Pomeroy was
Carrie Jenkins is leading Centra Credit Union on a new journey into predictive analytics powered by a new core processing system and data warehouse solution.
Laura Hansen’s role at Rogue Credit Union creates happy members and supports the staff that keep them that way.
Listening, communication, and adaptability can again power success on a new payment rail.
The Indiana credit union hit the $1 billion mark this year thanks to a strategy that has created a decade of steady growth in a challenging market.

Coastal Credit Union evaluates fintech through the lens of member value, strategic growth, and organizational readiness to implement new ideas.

Credit unions are making decisions about where to build, invest, and partner as they balance today’s priorities with tomorrow’s opportunities.

Industry leaders share how they approach fintech investment, balancing immediate needs with longer-term bets while keeping member value and mission at the center.

Credit unions that enable seamless movement between fiat and digital assets position themselves as a trusted on- and off-ramp.

The credit unions that win the next generation will be the ones that showed up early, when young members were forming habits and deciding whom to trust.

The challenge is no longer whether to adopt AI, but how to adopt it responsibly with the right governance, the right partners, and the right balance between technology and human oversight.

McKinsey projects trillions of dollars in growth across digital assets, with money movement emerging as one of the biggest opportunities.

The Indiana cooperative blends internal development with selective partnerships to meet members’ needs today now while positioning for what’s next.

The San Diego cooperative leans on its CUSO and the CURQL network to make fintech investments, but member needs still guide which solutions ultimately make it into the credit union’s operations.

Hands-on work with artificial intelligence tools is future-proofing staff members, giving them the confidence to adopt new technology and embrace efficiencies.