How AI Is Shaping HR For The Next Era
Four executives share how they are skilling up and soothing nerves as they navigate the AI revolution in real time.
HR & Training
Our HR & Training page is your first stop for credit union tactics in training, employee incentives, succession planning, executive compensation, and more.
Top HR & Training Articles
Vantage West Turns A Good Problem Into Great Recognition
Discover how two employee awards honor the Arizona credit union’s commitment to a team-first culture while boosting employee engagement and workplace culture.
45 Interviews In 30 Days: How Travis Credit Union Fixed Its Contact Center
The California cooperative turned a call center crisis into a success story — starting with cutting the average wait time from 45 minutes to three.
CEO Onboarding: Jeff Carpenter, WEOKIE FCU
July 21, 2025
No Comments
This installment of “CEO Onboarding” touches base with an industry veteran to discuss starting out young in the credit union movement and being present for members’ milestone moments.
Bingo, Bragging Rights, And Balance Checks Build Contact Center Engagement
July 21, 2025
No Comments
Two cooperatives share how they elevate employee engagement in a high-pressure, high-stakes contact center setting.
How An HR Team Reinvented Employee Feedback Through Meaningful Team Dialogue
July 14, 2025
No Comments
Faced with post-pandemic talent challenges, Desert Financial put a new spin on gathering and responding to employee feedback.
Build Resilience, Not Road Maps: 5 Strategic Planning Priorities For 2026 And Beyond
July 14, 2025
No Comments
From employee engagement to community impact and beyond, these are the initiatives credit unions must focus on to stay aligned and prepared for the challenges ahead.
Best Of 2025 (So Far): Fostering Financially Strong Credit Unions
June 30, 2025
No Comments
Revisiting some of the unique strategies financial cooperatives are using to drive long-term success and sustainable organic growth.
Best Of 2025 (So Far): Driving Employee Engagement
June 30, 2025
No Comments
From innovative training strategies to change management and more, here’s a look back at how credit unions are empowering their staff to serve members and live their mission.
From Internship To Credit Union Career
June 16, 2025
No Comments
With the academic year over, students across the country are moving into internships — some of those young workers will be the future of the industry.
Tracy Verner Is Breaking Barriers In St. Louis Finance
June 16, 2025
No Comments
The community development manager at Alltru FCU turned in her barbells for bank accounts and is building access one account at a time.
90 Years + 1,000 Volunteer Hours In 90 Days
June 16, 2025
No Comments
Education Credit Union launched “90 Days, 900 Ways to Serve” in honor of its 90th anniversary. The institution surpassed that goal thanks to widespread employee buy-in and strong community ties.
School’s Out For Summer, But Financial Education Is Forever
June 9, 2025
No Comments
Abound Credit Union helps keep financial literacy alive through a dynamic summer camp that blends campus life with real-world money skills.
CEO Onboarding: Jeff Carpenter, WEOKIE FCU
This installment of “CEO Onboarding” touches base with an industry veteran to discuss starting out young in the credit union movement and being present for ...
Bingo, Bragging Rights, And Balance Checks Build Contact Center Engagement
Two cooperatives share how they elevate employee engagement in a high-pressure, high-stakes contact center setting.
How An HR Team Reinvented Employee Feedback Through Meaningful Team Dialogue
Faced with post-pandemic talent challenges, Desert Financial put a new spin on gathering and responding to employee feedback.
Best Of 2025 (So Far): Fostering Financially Strong Credit Unions
Revisiting some of the unique strategies financial cooperatives are using to drive long-term success and sustainable organic growth.
Best Of 2025 (So Far): Driving Employee Engagement
From innovative training strategies to change management and more, here’s a look back at how credit unions are empowering their staff to serve members and ...
From Internship To Credit Union Career
With the academic year over, students across the country are moving into internships — some of those young workers will be the future of the ...
Tracy Verner Is Breaking Barriers In St. Louis Finance
The community development manager at Alltru FCU turned in her barbells for bank accounts and is building access one account at a time.
90 Years + 1,000 Volunteer Hours In 90 Days
Education Credit Union launched “90 Days, 900 Ways to Serve” in honor of its 90th anniversary. The institution surpassed that goal thanks to widespread employee ...
School’s Out For Summer, But Financial Education Is Forever
Abound Credit Union helps keep financial literacy alive through a dynamic summer camp that blends campus life with real-world money skills.
Browse Topics
Takeaways From Day 2 Of GAC
Aaron Passman
From macroeconomics to multiculturalism, the future of AI, and more, the second day of this year’s convention was packed with insights.
Takeaways From Day 1 Of GAC
Aaron Passman
From new attitudes to new ways of thinking about service delivery, here’s a look at the first day of the industry’s biggest event.
Credit Union Storytelling With A Mission Focus
Marc Rapport
Storytelling drives growth and loyalty at Navy Federal, where real member experiences become narratives that strengthen trust, reinforce value, and build lasting relationships.
How Lake Trust Turns Member Experiences Into Brand Strategy
Savana Morie
From where stories come from to how they’re produced and distributed, Lake Trust shares how authentic member narratives strengthen its brand and show what “positive impact” looks like in action.
How An Internal Storyteller Fuels Member Growth At Navy Federal
Marc Rapport
An expert in user experience turns complex problems and opportunities into narratives that guide leaders toward confident decisions and growth-focused investment.
At Ardent Credit Union, Deposits Are A ‘Slam Dunk’
Aaron Passman
The Philadelphia-area cooperative scores among rate-shopping members with a co-branded certificate that links savings returns to college basketball results.
The Strategic Case For Rethinking Credit Card Issuing
Callahan & Associates
The credit unions that will win the next decade of card growth are those that treat credit cards not as one time product launches but as dynamic ecosystems requiring continuous investment.
What Gen Z Is Really Looking For In A Credit Union
Callahan & Associates
Gen Z’s faith in traditional institutions gives credit unions a rich opportunity to serve as a key source of financial guidance.
What’s Job No. 2?
Aaron Passman
CreditUnions.com is all-in on growth and marketing this week, spotlighting real-world strategies that help cooperatives serve members for life, invest in people, expand their impact, and more.
Community Financial Institutions Need A New Playbook To Combat Scams
Callahan & Associates
Fraud is increasing and becoming more sophisticated – and it’s often not caught until it’s too late.
Build Resilience, Not Road Maps: 5 Strategic Planning Priorities For 2026 And Beyond