Impact/Purpose

Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.

Top Impact/Purpose Articles

PCM Goes Old School Against A New Threat

To support members during a time of economic upheaval, the Green Bay credit union is not penalizing early withdrawal from savings accounts and is offering deferrals on installment loans. It’s offering plenty of modern comforts, too.

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Purpose In Action

Financial Wellness In Kentucky During The Coronavirus Crisis

Three anecdotes show how Abound Credit Union is turning purpose into action in the Bluegrass State.

Business As Unusual: How Credit Unions And Members Are Responding To The COVID-19 Pandemic

Join Member Loyalty Group and others to learn about the feedback members are providing during this unprecedented time, and how that feedback is shifting as ...
Features

Great Lakes Credit Union Forges Into The Forefront Of Foreclosure Counseling

Counselors adapt to pandemic restrictions as the Chicago credit union expands its HUD-funded housing counseling program.
Credit Union Industry Commentary

An Open Letter To Credit Union Leaders & Directors

Now is the time for credit unions to distinguish themselves by being part of the solution to the challenges our society is facing.
Features

COVID-19 Checkup Calls: Nymeo Reaches Out By Phone

The suburban Maryland credit union is calling members to offer assurance and advice.
Purpose In Action

Purpose In Action: Finding Inspiration Together

By sharing the stories of credit unions’ work and impact, we hope to ignite a passion for doing more.
Features

PCM Goes Old School Against A New Threat

To support members during a time of economic upheaval, the Green Bay credit union is not penalizing early withdrawal from savings accounts and is offering ...
Industry Insights

10 Best Practices For Working At Home

Callahan staffers offer tips and advice being a worker-in-residence.
Industry Insights

Credit Unions And Coronavirus, Lessons In Leadership, Small-Town Branching

Five can't-miss data points this week on CreditUnions.com.
Features

What’s In A Name: Vice President For Corporate Partnerships And Advocacy

Air Force veteran and longtime ABECU executive Larry Sewell helps Together Credit Union move onward and upward.
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