JetStream FCU Turns CDFI Funding Into Lifelines After Hurricane Maria
A pair of CDFI grants allowed the Florida-based credit union to help members restart their lives on the island or relocate to the United States.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
Wright-Patt Turns Purpose Into Property For First-Time Homebuyers
The Ohio credit union’s Sunshine Community Fund is backing new homes in Dayton, combining financial support, education, and cross-team collaboration to empower first-time buyers.
First Alliance Debuts Mission-Driven Deposits
The Minnesota-based cooperative invites high-dollar depositors to turn private prosperity into shared possibility through a savings product designed around social impact.
4Q 2016 Trendwatch
February 24, 2017
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This must-attend quarterly event for credit union leaders covers performance trends, industry success stories, and areas of opportunity.
The Definitive In And Out List For Credit Unions In 2017
February 23, 2017
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What’s in for 2017? What will they leave behind in 2016?
How The NCUA Can Speed Up Bailout Returns
February 21, 2017
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Merging the corporate credit union fund with the share insurance fund is an idea worth considering.
2016 Credit Union Impact Report
February 21, 2017
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Lending, savings, community support, and more. Credit unions had a busy year.
How To Earn The Hispanic Credit Union Seal Of Approval (And Why You Want To)
February 21, 2017
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The Juntos Avanzamos certification program assures Latinos that a credit union speaks their language.
How To Build Millennial Loyalty
February 13, 2017
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We aren’t known for our tight relationships with financial services providers, but credit unions can set their business apart from the competition.
Can A Divided Movement Survive A Stress Test?
February 6, 2017
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Credit unions seem to be dividing between mission-based and bank lite. What do you see?
The Year Of The Employee
February 3, 2017
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How an Iowa credit union took employee appreciation to the next level.
A Sneak Peek At The Months Ahead For My Generation
February 2, 2017
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The fluctuating economy has had a large effect on the millennial mindset. Here are some of the overarching problems that permeate the generation.
Want To Know About Millennials? Here I Am.
February 1, 2017
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Credit unions can benefit greatly from knowing the perspective of the millennial generation. Here’s a guided tour into their mindset.
4Q 2016 Trendwatch
This must-attend quarterly event for credit union leaders covers performance trends, industry success stories, and areas of opportunity.
The Definitive In And Out List For Credit Unions In 2017
What’s in for 2017? What will they leave behind in 2016?
2016 Credit Union Impact Report
Lending, savings, community support, and more. Credit unions had a busy year.
How To Earn The Hispanic Credit Union Seal Of Approval (And Why You Want To)
The Juntos Avanzamos certification program assures Latinos that a credit union speaks their language.
How To Build Millennial Loyalty
We aren’t known for our tight relationships with financial services providers, but credit unions can set their business apart from the competition.
Can A Divided Movement Survive A Stress Test?
Credit unions seem to be dividing between mission-based and bank lite. What do you see?
The Year Of The Employee
How an Iowa credit union took employee appreciation to the next level.
A Sneak Peek At The Months Ahead For My Generation
The fluctuating economy has had a large effect on the millennial mindset. Here are some of the overarching problems that permeate the generation.
Want To Know About Millennials? Here I Am.
Credit unions can benefit greatly from knowing the perspective of the millennial generation. Here's a guided tour into their mindset.
Browse Topics
Fintech Grounded In Mission As Much As Market Opportunity
Marc Rapport
Suncoast Credit Union balances near-term needs with longer-term bets, applying discipline to timing, valuation, and fit to decide when to invest and when to walk away.
Industry Intelligence For Credit Union Leaders
Callahan & Associates
Looking for quarterly data coverage, expert analysis, lessons from leading credit unions, and more? Callahan has it covered. Comparing top-level performance and digging into the details has never been easier.
Cost Pressures Are Changing Member Behavior
Savana Morie
First quarter data shows how rising costs are pushing consumers toward flexibility and reshaping borrowing and saving habits.
WSECU Invests In Innovation To Solve Pain Points
Marc Rapport
A dedicated CUSO holding company allows WSECU to move beyond building and back fintech partners it helps shape and scale.
When Employees Own Culture, Service Follows
Savana Morie
Advancial FCU links internal service standards, employee feedback, and peer recognition to create a more consistent experience for both staff and members.
How MSUFCU Builds And Backs Fintech Solutions
Marc Rapport
MSUFCU takes a hands-on approach to fintech, piloting solutions through its in-house lab before scaling and backing them through a wholly owned CUSO.
Members Demand Digital, But They Want Branches, Too
Savana Morie
Affinity Plus FCU has a clear member service mantra: digital for daily, human when it’s hard. Its CEO and CFO share what that looks like in practice.
How A Holding Company Helps Service Credit Union Win At Fintech
Marc Rapport
The New Hampshire cooperative shares how its fintech arm, Service Ventures, evaluates investments, balances risk, and defines success.
Future Bets From Today’s Credit Unions
Marc Rapport
Industry leaders share how they approach fintech investment, balancing immediate needs with longer-term bets while keeping member value and mission at the center.
AI Adoption Is Growing. Are Credit Unions Keeping Pace?
Andrew Lepczyk
New data from Gallup shows half of all employees who work for companies that pay for AI tools use them. Credit unions are building their own momentum.
How The NCUA Can Speed Up Bailout Returns