JetStream FCU Turns CDFI Funding Into Lifelines After Hurricane Maria
A pair of CDFI grants allowed the Florida-based credit union to help members restart their lives on the island or relocate to the United States.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
Wright-Patt Turns Purpose Into Property For First-Time Homebuyers
The Ohio credit union’s Sunshine Community Fund is backing new homes in Dayton, combining financial support, education, and cross-team collaboration to empower first-time buyers.
First Alliance Debuts Mission-Driven Deposits
The Minnesota-based cooperative invites high-dollar depositors to turn private prosperity into shared possibility through a savings product designed around social impact.
Together We Advance … To The Internet Of Things
February 23, 2016
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This week’s Governmental Affairs Conference once again demonstrated the movement’s ability to mix purpose with innovation, the old and the new.
To Serve And Prosper
February 22, 2016
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Credit unions need to value service as much as profitability and be able to show it.
4 Ways To Deliver A Superior Experience In The Virtual World
February 22, 2016
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In today’s world of same-day service and immediate gratification, these credit unions are using new delivery channels and transaction capabilities to exceed member expectations.
3 Takeaways From Trendwatch 4Q 2015
February 17, 2016
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Fourth quarter performance data showcases a milestone year, with growing momentum for credit unions and unprecedented value being generated among their membership.
How Piedmont Advantage Leverages Giving Back
February 16, 2016
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The North Carolina credit union maintains a strong focus, broad reach, and internal control on social responsibility efforts.
Your Charter Is Your DNA
February 15, 2016
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Credit unions with closed charters, community charters, or a little of both have fundamentally different DNA. These three articles illustrate how they succeed in different ways.
A Contest That Shows The Money And Much More
February 15, 2016
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How a Massachusetts credit union urges its community to get out the vote to shed light on local nonprofits.
10 Credit Union Leaders In Dividend Payout
February 15, 2016
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Credit unions distributed more than $5 billion in member dividends in 2015. Which cooperatives lead the industry?
Hispanic “Together We Advance” Credit Union Seal Goes National
February 11, 2016
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Juntos Avanzamos program grows from its Texas roots as a way to light the path to safe banking for Hispanic consumers.
Hispanic Together We Advance Credit Union Seal Goes National
February 11, 2016
No Comments
Juntos Avanzamos program grows from its Texas roots as a way to light the path to safe banking for Hispanic consumers.
Together We Advance … To The Internet Of Things
This week’s Governmental Affairs Conference once again demonstrated the movement's ability to mix purpose with innovation, the old and the new.
4 Ways To Deliver A Superior Experience In The Virtual World
In today’s world of same-day service and immediate gratification, these credit unions are using new delivery channels and transaction capabilities to exceed member expectations.
3 Takeaways From Trendwatch 4Q 2015
Fourth quarter performance data showcases a milestone year, with growing momentum for credit unions and unprecedented value being generated among their membership.
How Piedmont Advantage Leverages Giving Back
The North Carolina credit union maintains a strong focus, broad reach, and internal control on social responsibility efforts.
Your Charter Is Your DNA
Credit unions with closed charters, community charters, or a little of both have fundamentally different DNA. These three articles illustrate how they succeed in different ...
A Contest That Shows The Money And Much More
How a Massachusetts credit union urges its community to get out the vote to shed light on local nonprofits.
10 Credit Union Leaders In Dividend Payout
Credit unions distributed more than $5 billion in member dividends in 2015. Which cooperatives lead the industry?
Hispanic “Together We Advance” Credit Union Seal Goes National
Juntos Avanzamos program grows from its Texas roots as a way to light the path to safe banking for Hispanic consumers.
Hispanic Together We Advance Credit Union Seal Goes National
Juntos Avanzamos program grows from its Texas roots as a way to light the path to safe banking for Hispanic consumers.
Browse Topics
The Numbers That Matter Most To Credit Unions
Aaron Passman
A look at year-end performance trends reveals how earnings, affordability pressures, and asset quality are redefining the operating environment heading into 2026.
The Affordability Crisis Is Reshaping Credit Union Balance Sheets
Sherry Virden
Members are struggling with an affordability crisis that is changing how they manage debt, and new behaviors are showing up across the credit union loan portfolio.
Meet The Finalists For The 2026 Innovation Series: Employee Enablement
Callahan & Associates
This year’s Innovation Series returns with bigger impact and broader horizons. Since 2018, this annual showcase has spotlighted forward-thinking solutions by giving innovators a stage to share ideas, demonstrate solutions, and spark meaningful change.
Asset Quality Takes An Uncomfortable Turn In 2025
Andrew Lepczyk
Credit union asset quality didn’t collapse in 2025 — but it didn’t cooperate, either. What’s going on, and are credit unions prepared to respond in 2026?
Meet The Finalists For The 2026 Innovation Series: Fraud Prevention And Resolution
Callahan & Associates
This year’s Innovation Series returns with bigger impact and broader horizons. Since 2018, this annual showcase has spotlighted forward-thinking solutions by giving innovators a stage to share ideas, demonstrate solutions, and spark meaningful change.
Meet The Finalists For The 2026 Innovation Series: Digital Member Engagement
Callahan & Associates
This year’s Innovation Series returns with bigger impact and broader horizons. Since 2018, this annual showcase has spotlighted forward-thinking solutions by giving innovators a stage to share ideas, demonstrate solutions, and spark meaningful change.
The American Budget Squeeze
Tony Waltrich
The affordability crisis extends far beyond big-ticket expenses. As the rising cost of basic necessities outpaces income growth, household budgets are under strain and long-term financial stability is increasingly at risk.
Flexibility In The Earnings Model Matters More As Rates Turn
Omar Shalabi
As credit unions move deeper into 2026, the earnings conversation is shifting. Elevated interest rates have boosted margins and strengthened earnings flexibility, but that advantage won’t persist indefinitely.
Credit Unions At A Crossroads: Shifts, Risks, And Opportunities
Callahan & Associates
A radical shift is taking place in the way consumers move money and engage with their financial institution.
Building A ‘Culture’ Of Confidence At MSUFCU
Aaron Passman
How the Michigan-based cooperative’s “Culture of Finance” curriculum is reframing financial education.
To Serve And Prosper