Lending

Our Lending page is the spot for credit union strategies on product development, operations, and pricing.

Top Lending Articles

5 Takeaways From Trendwatch

The U.S. economy is throwing up mixed signals, but America’s credit unions are delivering value and, in turn, enjoying deeper relationships, higher originations, and a stronger bottom line.

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How To Win With FHA Lending

Two high-performing credit unions break down their approach to FHA lending, offering real-world insights on staffing, servicing, technology, and member impact.

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Growing Your Loan Portfolio in an Uncertain Rate Environment

Join us for an insightful webinar designed specifically for credit union leaders. Uncertainty around loan rates continues to create a dynamic lending environment but the competition for loan opportunities is beginning to heat up. The majority of consumers would prefer to take out a loan with their primary credit union, but the importance of low

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Blogs

5 Takeaways From Trendwatch

The U.S. economy is throwing up mixed signals, but America's credit unions are delivering value and, in turn, enjoying deeper relationships, higher originations, and a ...
Partner Perspectives

From Applicants To Shoppers: Using Smart Interactions To Understand Intent And Drive Conversions

With fewer resources and less visibility, credit unions must be more personal, more helpful, and more intentional in how they connect with potential borrowers and ...
Features

How To Win With FHA Lending

Two high-performing credit unions break down their approach to FHA lending, offering real-world insights on staffing, servicing, technology, and member impact.
Features

How AI Is Transforming Consumer Lending At Marine Credit Union

The Wisconsin cooperative has implemented auto-decisioning for consumer lending and gives the technology high marks for its impact on member satisfaction, employee engagement, and the ...
Partner Perspectives

Lending Guide To Perfecting Loan Files

Perfecting loan files involves careful planning, reliable tracking, and scalable information management.
Features

7 Smart Loans For Life’s Big Moments

From funerals to education to gender-affirming care and beyond, credit unions are punching up the personal loan.
Blogs

5 Graphs That Explain Credit Union Loan Growth In 2025

A changing economic climate is reshaping consumer borrowing patterns, presenting new challenges and opportunities for credit union lenders.
Partner Perspectives

A Shariah-Compliant Path To Homeownership

A Maine credit union partners with a national provider of Islamic home financing to serve Muslim-Americans seeking homeownership

Growing Your Loan Portfolio in an Uncertain Rate Environment

Join us for an insightful webinar designed specifically for credit union leaders. Uncertainty around loan rates continues to create a dynamic lending environment but the ...

The Power of the Consumer in Today’s Environment

Come learn from Ari Schlusselberg and Rich Kao, two experts in banking and credit, as they explore how credit unions can add yield without taking on ...
Member Growth By State (2Q25)

5 Takeaways From Trendwatch

The U.S. economy is throwing up mixed signals, but America’s credit unions are delivering value and, in turn, enjoying deeper relationships, higher originations, and a stronger bottom line.

Read More »
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