Affordable Housing Isn’t About Business. It’s About People.
NOLA Firemen’s FCU helps members qualify for a mortgage in a state where poverty is high and insurance premiums are keeping many would-be borrowers out
Lending
Our Lending page is the spot for credit union strategies on product development, operations, and pricing.
Top Lending Articles
Midwestern Credit Unions Break New Ground With Auto Loans
Blaze, Consumers, and Interra credit unions pioneer a new path to liquidity under the guidance of Alloya Corporate.
7 Smart Loans For Life’s Big Moments
From funerals to education to gender-affirming care and beyond, credit unions are punching up the personal loan.
Measure Twice, Cut Once
June 13, 2016
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This week, CreditUnions.com focuses on the different metrics credit unions can use to measure and benchmark performance, whether looking to manage risk or guide loan growth.
Credit Unions Are Making Their Mark In Auto Lending
June 6, 2016
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Indirect lending helps the credit union industry build market share amid booming auto sales.
Is There An Auto Bubble In Credit Union Land?
June 6, 2016
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Credit union ledgers show no froth amid larger financial industry reports about a growing subprime auto loan bubble.
Why Vibrant Credit Union Doubled Down On Direct Lending
June 6, 2016
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The Illinois credit union phased out its indirect lending efforts and posted major gains in its auto portfolio.
Auto Lending By The Numbers (4Q 2015)
June 6, 2016
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More than 19 million members hold an auto loan originated by a credit union. What does that mean for the industry’s auto loan portfolio?
How To Map Your Way To Greater Indirect Lending Success
June 6, 2016
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These five areas of focus can help you better deal with dealers and win more business for your credit union.
Turning Lemons Into Lemonade
June 6, 2016
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GAP insurance can help lenders make lemons out of lemonade in a time of low interest rates.
How Credit Unions Are Driving Auto Growth
June 6, 2016
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This week, CreditUnions.com looks at different sources of auto loans, from the indirect channel to leases, and considers the possibility of a subprime auto bubble.
The Rise Of Indirect Lending
June 6, 2016
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Indirect auto lending overtook direct lending one year ago, and first quarter data shows no sign of a slow down.
The House That Credit Unions Built
June 1, 2016
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Real estate originations and balances climbed in the first quarter of 2016, showing the credit union industry is well positioned to serve the housing needs of members.
Measure Twice, Cut Once
This week, CreditUnions.com focuses on the different metrics credit unions can use to measure and benchmark performance, whether looking to manage risk or guide loan ...
Credit Unions Are Making Their Mark In Auto Lending
Indirect lending helps the credit union industry build market share amid booming auto sales.
Is There An Auto Bubble In Credit Union Land?
Credit union ledgers show no froth amid larger financial industry reports about a growing subprime auto loan bubble.
Why Vibrant Credit Union Doubled Down On Direct Lending
The Illinois credit union phased out its indirect lending efforts and posted major gains in its auto portfolio.
Auto Lending By The Numbers (4Q 2015)
More than 19 million members hold an auto loan originated by a credit union. What does that mean for the industry’s auto loan portfolio?
How To Map Your Way To Greater Indirect Lending Success
These five areas of focus can help you better deal with dealers and win more business for your credit union.
Turning Lemons Into Lemonade
GAP insurance can help lenders make lemons out of lemonade in a time of low interest rates.
How Credit Unions Are Driving Auto Growth
This week, CreditUnions.com looks at different sources of auto loans, from the indirect channel to leases, and considers the possibility of a subprime auto bubble.
The Rise Of Indirect Lending
Indirect auto lending overtook direct lending one year ago, and first quarter data shows no sign of a slow down.
The House That Credit Unions Built
Real estate originations and balances climbed in the first quarter of 2016, showing the credit union industry is well positioned to serve the housing needs ...
Browse Topics
Financial Market Jitters Escalate
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
Takeaways From Day 2 Of GAC
Aaron Passman
From macroeconomics to multiculturalism, the future of AI, and more, the second day of this year’s convention was packed with insights.
Takeaways From Day 1 Of GAC
Aaron Passman
From new attitudes to new ways of thinking about service delivery, here’s a look at the first day of the industry’s biggest event.
Credit Union Storytelling With A Mission Focus
Marc Rapport
Storytelling drives growth and loyalty at Navy Federal, where real member experiences become narratives that strengthen trust, reinforce value, and build lasting relationships.
How Lake Trust Turns Member Experiences Into Brand Strategy
Savana Morie
From where stories come from to how they’re produced and distributed, Lake Trust shares how authentic member narratives strengthen its brand and show what “positive impact” looks like in action.
How An Internal Storyteller Fuels Member Growth At Navy Federal
Marc Rapport
An expert in user experience turns complex problems and opportunities into narratives that guide leaders toward confident decisions and growth-focused investment.
At Ardent Credit Union, Deposits Are A ‘Slam Dunk’
Aaron Passman
The Philadelphia-area cooperative scores among rate-shopping members with a co-branded certificate that links savings returns to college basketball results.
The Strategic Case For Rethinking Credit Card Issuing
Callahan & Associates
The credit unions that will win the next decade of card growth are those that treat credit cards not as one time product launches but as dynamic ecosystems requiring continuous investment.
What Gen Z Is Really Looking For In A Credit Union
Callahan & Associates
Gen Z’s faith in traditional institutions gives credit unions a rich opportunity to serve as a key source of financial guidance.
What’s Job No. 2?
Aaron Passman
CreditUnions.com is all-in on growth and marketing this week, spotlighting real-world strategies that help cooperatives serve members for life, invest in people, expand their impact, and more.