Member Service

Blogs

Different Incomes. Different Needs.

An analysis of loan portfolios for credit unions with and without a low-income designation illustrates how consumers’ income levels impact borrowing.
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3 Ways To Better Serve Hispanic Members

An inside look at how Unitus Community has built a holistic approach to service.
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The Proof Is In The Real-Time Access To Data: Making Personalized And Consistent Member Experiences A Reality

Personalization in banking is more than just customized offerings and campaigns — it’s also the ability to enable flexibility and consistency in the user journey.
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Spero Financial Embraces The Softer Side Of Technology

The South Carolina credit union’s ITM rollout marries financial technology innovation with member service experience.
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How First Alliance Credit Union Solves Its Staffing Crunch While Driving Loan Growth

ITMs and newly minted member experience advisors are the key to success at this Minnesota cooperative.
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A Cancer Diagnosis Is Scary. Managing Money Shouldn’t Be.

A pilot program from Wright-Patt Credit Union offers support and financial advice for patients facing a serious illness while juggling daily expenses.
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How To Use Conversational AI To Revolutionize Your Credit Union

ChatGPT is more than just automated responses; it is a precursor for expanded business and more meaningful interaction between the credit union and its members
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Trigger Words And Complaint Resolution At A Florida Credit Union

In the age of chatbots and virtual assistants, frustrated members respond to a human touch — and ear.
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