3 Takeaways From Trendwatch 4Q 2016
Loans, member relationships, and sources of non-interest income. How did credit unions perform in fourth quarter?
Loans, member relationships, and sources of non-interest income. How did credit unions perform in fourth quarter?
If prospective members can’t easily determine whether they are eligible to join a credit union, they’ll lose patience and interest.
BCU uses spreadsheet ciphering to identify potential new employee group partners while KCT relies on shoe leather.
A new approach to member service helps credit unions better understand the underlying needs of members and serve them more effectively.
The need for credit unions has perhaps never been greater for the average American household.
Leading contact center providers offer a few ins and outs of the most popular metrics financial institutions use to measure performance.
52% of credit union members are using social media – why your credit union should have a social media strategy.
Five can’t-miss data points featured this week on CreditUnions.com.
The spotlight is on credit unions from coast to coast during the Credit Union Cherry Blossom Ten Mile Run in Washington, DC.
Credit unions have ramped up marketing efforts and are reaping the benefits.

Inflation, war, and uncertain futures have reshaped members’ needs in 2026. What does credit union performance data from the first quarter of 2026 say about household budgets, inflation pressures, and more?

Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.

Today’s job market is shaped by skills based expectations, with employers slowing entry level hiring and placing greater emphasis on applied experience.

St. Cloud Financial is betting on digital assets to protect member relationships and future relevance. It’s picked up lessons for other leaders along the way.

Traditional risk tools alone aren’t enough. Portfolio protection must evolve to meet members within the lending experience itself.

The Ohio cooperative is refining the role of its foundation to clarify what belongs within the credit union and what belongs under its charitable arm, strengthening focus and long term strategy for both.

The credit union migrated its on-premises contact center and implemented workforce management software to maximize efficiency, minimize costs, and provide a better member experience.

A new approach to vehicle affordability for credit unions.

Youth banking programs, in-school branches, and a warm handoff to adulthood builds habits and relationships that last well beyond graduation.

Callahan & Associates provides an early look at quarterly performance results. Sneak a peek at the latest trends here.
The Secret Behind Member Behavior