7 Tips To Rebrand After A Major Merger
October 20, 2025
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Practical tips from marketing pros for navigating brand integration, from aligning messaging and honoring legacy to building trust and more.
Mergers
Credit Union Mergers Are On The Rise
October 20, 2025
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Credit union mergers are poised to grow year-over-year for the first time in four years. The aggregate assets of merged institutions is projected to reach $11.6 billion.
5 Lessons For Buying A Bank
August 11, 2024
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Bank purchases have become an increasingly popular expansion strategy. Here are five lessons from credit unions who’ve been through the trenches.
Change Your Name. Blaze Your Trail.
July 15, 2024
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After two large Minnesota credit unions merged, staff set to work creating a new brand identity.
BCU Builds National Reach One Relationship At A Time
October 9, 2023
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The Illinois-based cooperative built its business around meeting the needs of some of Americas most admired companies. Deep relationships, diverse products, and a focus on financial wellbeing have helped BCU grow into one of the nation’s largest credit unions.
Credit Union Consolidation Continues
October 18, 2021
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Seventy credit union mergers occurred in the first six months of 2021, continuing a decades-long trend.
Credit Union Mergers Fall For The Sixth Straight Year
March 15, 2021
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The number of credit union mergers has fallen for six years; however, the aggregate assets of merged institutions reached a record $8.4 billion with the help of two significant mergers.
Macro Overiew And Industry Trends (1Q20)
June 30, 2020
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The longest economic expansionary period in U.S. history has come to an end. What else should credit unions know at first quarter?
How To Complete A Merger … Remotely
June 17, 2020
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Georgia’s Own Credit Union was months away from finalizing a merger when the coronavirus pandemic hit. Rather than hitting pause, the credit union devised a plan to forge ahead.
Macro Overiew And Industry Trends (4Q19)
April 15, 2020
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Despite a slow first quarter, the industry reported strong growth across core financials in the past 12 months. What else should credit unions know at fourth quarter?
7 Tips To Rebrand After A Major Merger
Practical tips from marketing pros for navigating brand integration, from aligning messaging and honoring legacy to building trust and more.
Credit Union Mergers Are On The Rise
Credit union mergers are poised to grow year-over-year for the first time in four years. The aggregate assets of merged institutions is projected to reach ...
5 Lessons For Buying A Bank
Bank purchases have become an increasingly popular expansion strategy. Here are five lessons from credit unions who’ve been through the trenches.
Change Your Name. Blaze Your Trail.
After two large Minnesota credit unions merged, staff set to work creating a new brand identity.
BCU Builds National Reach One Relationship At A Time
The Illinois-based cooperative built its business around meeting the needs of some of Americas most admired companies. Deep relationships, diverse products, and a focus on ...
Credit Union Consolidation Continues
Seventy credit union mergers occurred in the first six months of 2021, continuing a decades-long trend.
Credit Union Mergers Fall For The Sixth Straight Year
The number of credit union mergers has fallen for six years; however, the aggregate assets of merged institutions reached a record $8.4 billion with the ...
Macro Overiew And Industry Trends (1Q20)
The longest economic expansionary period in U.S. history has come to an end. What else should credit unions know at first quarter?
How To Complete A Merger … Remotely
Georgia’s Own Credit Union was months away from finalizing a merger when the coronavirus pandemic hit. Rather than hitting pause, the credit union devised a ...
Macro Overiew And Industry Trends (4Q19)
Despite a slow first quarter, the industry reported strong growth across core financials in the past 12 months. What else should credit unions know at ...
Browse Topics
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Andrew Lepczyk
New data from Gallup shows half of all employees who work for companies that pay for AI tools use them. Credit unions are building their own momentum.
A Credit Union Bond Beyond Bloodlines
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For Mike and Dave Valentine, the family business just happens to be credit unions. The father-son duo talk leadership styles, cooperative values, and the lessons they’ve learned from each other along the way.
Connection And Caring Matter As Much As Knowledge And Resources
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People who are truly financially thriving have both means and a sense of security that comes from confidence about the future. Building that kind of emotional engagement requires a deliberate design of everyday interactions.
Markets Flip From Pricing Cuts To 50% Chance Of Hikes
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
Keep The Mortgage. Ditch The Fees.
Savana Morie
A rethink of closing costs, rate relief, and employer partnerships helped 7 17 Credit Union build an affordable housing mortgage program that works.
Home Is Where The Heart (And More) Is
Aaron Passman
Where is mortgage growth coming from right now? This week, CreditUnions.com covers a mix of home equity campaigns, targeted affordability programs, and niche lending strategies that are bringing borrowers back into the market.
3 Ways To Market For HELOC Success
Aaron Passman
Home equity lending is a winning option for credit unions in today’s mortgage environment. Learn how three different shops meet members’ needs.
Small House, Big Opportunity: 2 Takes On Manufactured Home Loans
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Manufactured home loans can provide members access to affordable housing, including those in rural areas. Two credit unions share how they approach the niche product.
Mortgage Lending Is Back, But It Looks Different
Tony Waltrich
After a prolonged slowdown, signs of life are returning to mortgage lending. Growth is uneven, with first-time buyers and shifting rate dynamics driving activity in select segments.
MSUFCU Turns A Break In Payments Into A Member Experience Moment
Aaron Passman
The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.