Minnesota

Lending Feats From 2015

Check out how these forward-leaning credit unions took advantage of a growing economy and responded to regulatory challenges to keep loans growing.

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The Elements Of A New Brand

It took seven years for Eli Lilly Federal Credit Union to fully become Elements Financial Federal Credit Union. But its patience has paid off.

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Land Of 10,000 Opportunities

Minnesota’s SPIRE FCU ran a tight operation to survive the recession. And when the economy turned around, the credit union had a plan in place to take its financials, its members, and its community to new heights.

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Features

How To Deepen A SEG Relationship

This Minnesota credit union mixes marketing and message to revive relationships.
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A Personal Touch

Sooper Credit Union creates an intimate member rapport through personalized URLs.
Industry Insights

Take Two And Call Me: Bipartisanship At GAC

Bipartisan support erases party lines for credit union advocates for regulatory relief.
Features

Lending Feats From 2015

Check out how these forward-leaning credit unions took advantage of a growing economy and responded to regulatory challenges to keep loans growing.
Features

The Elements Of A New Brand

It took seven years for Eli Lilly Federal Credit Union to fully become Elements Financial Federal Credit Union. But its patience has paid off.
Features

A Brand That Meets Past With Present

How a CEO change gave St. Cloud Federal Credit Union license to make a meaningful change.
Features

TruStone Financial Tackles Outbound Calling From The Inside

In early 2015, the Minnesota credit union tapped retail branch staff to make cross-selling calls and build member relationships.
Features

How To Build A Better Tomorrow

TopLine Federal Credit Union shares lessons learned and best practices for building a 501(c)(3) affiliate.
Industry Insights

Minnesota Credit Unions Lead The Nation In First Mortgage Loan Origination Growth

Wings Financial’s triple-digit annual increase in first mortgage originations is a guiding force in the North Star State.
Features

Land Of 10,000 Opportunities

Minnesota’s SPIRE FCU ran a tight operation to survive the recession. And when the economy turned around, the credit union had a plan in place ...

Is Revenge Savings A Fad? Or A Financial Shift?

After years of post-pandemic splurges for the well-to-do and inflationary pain for the less well off, more Americans are shifting to a discipline of saving. Here’s what that means for members and how credit unions can turn the trend into opportunity.

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