Niche Lending

Evergreen? Always Growing.

An empowered staff that drives membership growth and community involvement that enhances local partnerships underpin peer-beating growth numbers at the Maine cooperative.

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Features

7 Smart Loans For Life’s Big Moments

From funerals to education to gender-affirming care and beyond, credit unions are punching up the personal loan.
Partner Perspectives

A Shariah-Compliant Path To Homeownership

A Maine credit union partners with a national provider of Islamic home financing to serve Muslim-Americans seeking homeownership
Features

Help On The Homefront

Military and corporate moves often require lending support. Credit unions are there to offer it.
Features

Buy Now, Pay Later: Fad Or The Future?

BNPL programs have become a key player in the financial landscape, with some credit unions adopting their own version for their members.
Partner Perspectives

Empower Your Credit Union With Home Improvement Lending

Home improvement loans help credit unions expand their service offerings, diversify their portfolio, and strengthen their member relationships.
Features

Artificial Intelligence Yields Real Results For This Cooperative’s Short-Term Loan Product

Application abandonment and manual overrides drop at First Financial of Maryland FCU after it introduces machine learning to fine-tune its product suite.
Features

Evergreen? Always Growing.

An empowered staff that drives membership growth and community involvement that enhances local partnerships underpin peer-beating growth numbers at the Maine cooperative.
Features

Earth Day Is Every Day For Green Lenders

New stores of federal funding are now available to help credit unions cultivate a growing business in solar and more.
Credit Union Industry Commentary

Green Lending: What Is Your ‘Why?’

There are different motivations for delving into green lending, but five in particular apply to the strategic focus of credit unions.
Graph Of The Week

Could EVs Help Credit Unions Lure Younger Members?

More than half of Americans younger than 50 say they would consider purchasing an electric vehicle. That’s an opportunity for credit unions.
Member Growth By State (2Q25)

5 Takeaways From Trendwatch

The U.S. economy is throwing up mixed signals, but America’s credit unions are delivering value and, in turn, enjoying deeper relationships, higher originations, and a stronger bottom line.

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