12 Ratios Every Marketing Manager Should Know
Metrics to evaluate credit union marketing spend and bridge the gap between macro trends and micro performance.
Metrics to evaluate credit union marketing spend and bridge the gap between macro trends and micro performance.
Understanding key performance metrics will help gauge early successes and identify any operational adjustments needed to achieve strategic goals.
U.S. credit unions reported a 169-basis-point decline in the efficiency ratio year-over-year. And that’s a good thing.
As interest rates tick up, the margin between interest income and interest expenses at U.S. credit unions slowly expands. Test your knowledge of the state of the net interest margin in the fourth quarter.
The credit union industry’s efficiency ratio of 69.8% as of June 30 was the lowest it’s been since 2010.
Credit unions in the Mid-Atlantic reported faster MBL growth than credit unions outside the region. In what other areas did these Mid-Atlantic cooperatives excel?
Contextualizing costs based on location can make a big difference when analyzing the bottom line.
Credit unions generate income in a multitude of ways to stay competitive in a narrowing margin environment.
The percent of revenue going toward employee compensation is reversing trend.
Check out this leader table to see which credit unions beat the industry average.
From yoga to YouTube, three credit unions share insight on what’s working, or not, in their shops.
Credit Union 1 is cultivating a people-first approach through a quarterly program that highlights different strategic goals and ties employee behavior to organization success.
A job-shadowing program at the Kansas City-area credit union has boosted internal promotion rates and helped less-tenured employees advance their careers.
HR leaders offer insights into their job titles, the impact they have on their credit unions, and how their roles have evolved as employee needs evolve.
Gallup data reveals only 20% of employees feel strongly connected to their workplace culture, with minimal differences across remote, hybrid, and on-site settings. Learn why this matters for credit unions.
Credit unions posted record revenue in the third quarter thanks to large gains in loan and investment income, yet asset quality worsened as the industry braced for interest rate cuts.
Credit union leaders share how they navigate a successful VA loan program and address challenges veterans face.
The president and CEO of the Defense Credit Union Council discusses similarities between the military and credit unions, the benefits of the “OODA loop,” and more.
The California cooperative transitioned to a centralized platform where risk assessments and controls are woven into the fabric of everyday processes.
Veterans reported higher levels of financial wellbeing than the average U.S. adult in a CFPB survey, but credit unions have room to help those experiencing hardship.