3 Ways To Build A Better Member Experience
Credit unions improve the member experience through training, bilingual service, and bold branch strategies. Explore three stories that show what it takes to connect.
Retail & Member Experience
Our Retail & Member Experience page is the place to find credit union insights on branching, contact centers, teller technology, websites, and more.
Top Retail & Member Experience Articles
A High-Tech Branch For High Tech Students
A credit union branch at Lamar Institute of Technology combines products, education, and philanthropy to support job training and technical education in Southeastern Texas.
What’s In A Name: Chief Product Officer
Bay FCU’s Brooke Morley improves communication and collaboration across departments to offer members the products they want and need.
Meet The Finalists For The 2024 Innovation Series: Member Analytics
February 12, 2024
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This year’s member analytics solutions provide inventive ways for credit unions to serve members.
First Harvest Takes Charge Of Member Experience
January 29, 2024
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The credit union jettisoned an outsourcing arrangement and hired more than 20 call center employees to unify retail and direct banking under a single member experience.
Get Inspired: How 4 Different Branch Experiences Support High-Touch Service
January 15, 2024
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Retail leaders share photos and insights from their latest branch designs.
Does Service Suffer With A Smaller Branch Footprint?
January 15, 2024
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A side-by-side look at the nationwide branch footprints of credit unions versus banks.
Jimmy Lovelace On Leadership
January 15, 2024
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The chief experience officer helps Community First realize the benefits of humanizing the sales and service processes.
Best Of 2023: Building Vibrant Communities
December 26, 2023
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No matter how a credit union defines its community, strengthening that common bond is a major role for credit unions.
PSECU Moves MX Up The Org Chart
November 20, 2023
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With all external-facing roles reporting to a central officer, teams are focusing less on function and more on members.
Digital Issuance: Enhancing Experiences And Recovering Revenue
November 13, 2023
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Credit unions can make themselves top of wallet by meeting member demand for convenience and speed.
The Rise Of The Member Experience Analyst
November 6, 2023
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At Langley FCU, a designated role monitors member feedback and works across the organization to ensure the credit union meets expectations.
Upgrading Member Satisfaction: 4 Essentials For A Modern Payments Experience
November 6, 2023
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Key areas to strengthen a seamless banking experience across all deposit channels.
Meet The Finalists For The 2024 Innovation Series: Member Analytics
This year’s member analytics solutions provide inventive ways for credit unions to serve members.
First Harvest Takes Charge Of Member Experience
The credit union jettisoned an outsourcing arrangement and hired more than 20 call center employees to unify retail and direct banking under a single member ...
Get Inspired: How 4 Different Branch Experiences Support High-Touch Service
Retail leaders share photos and insights from their latest branch designs.
Does Service Suffer With A Smaller Branch Footprint?
A side-by-side look at the nationwide branch footprints of credit unions versus banks.
Jimmy Lovelace On Leadership
The chief experience officer helps Community First realize the benefits of humanizing the sales and service processes.
Best Of 2023: Building Vibrant Communities
No matter how a credit union defines its community, strengthening that common bond is a major role for credit unions.
PSECU Moves MX Up The Org Chart
With all external-facing roles reporting to a central officer, teams are focusing less on function and more on members.
Digital Issuance: Enhancing Experiences And Recovering Revenue
Credit unions can make themselves top of wallet by meeting member demand for convenience and speed.
The Rise Of The Member Experience Analyst
At Langley FCU, a designated role monitors member feedback and works across the organization to ensure the credit union meets expectations.
Upgrading Member Satisfaction: 4 Essentials For A Modern Payments Experience
Key areas to strengthen a seamless banking experience across all deposit channels.
Browse Topics
What Makes Good AI Policy? Start With Curiosity And Accountability.
Marc Rapport
As credit unions move from experimentation to adoption, leaders offer firsthand knowledge on what separates weak policies from strong ones that actually work.
Governance And Guardrails Help Credit Unions Navigate AI
Aaron Passman
How Members Cooperative focuses on structure, oversight, and clear expectations to ensure AI supports, not undermines, long term strategy.
What’s In A Name: Chief AI Officer
Aaron Passman
As Hudson Valley Credit Union’s artificial intelligence chief, Preetha Sekharan holds a rare role in the industry, but it’s one that is likely to become far more common in the future.
All Eyes On AI
Aaron Passman
Artificial intelligence for credit unions has moved from a future concept to today’s full-fledged leadership and governance challenge.
The Callahan Guide To The 2026 Final Four
Tony Waltrich
What happens when credit union performance data meets March Madness? Callahan’s proprietary model breaks down state-level results to forecast who takes home the hardware.
A Rewards Program That Relies On Relationships, Not Usage
Savana Morie
Nuvision’s Added Advantage program tracks member engagement across the credit union, then rewards relationships through better pricing and other perks.
Innovations Financial Bets Big On Small Business Lending
Aaron Passman
CDFI grant funding helps the Florida cooperative offer microloans for small businesses after many banks pulled out of its market.
How Marine Credit Union Shifted Its Foundation From Siloed To Symbiotic
Savana Morie
By aligning governance, leadership, and day to day operations, Marine Credit Union transformed its foundation from a parallel operation into a visible extension of the credit union brand.
How Today’s Market Is Stress-Testing Credit Union And Bank Earnings Models
Andrew Lepczyk
Credit union and bank earnings reflect different business objectives. Those differences matter for how financial institutions serve their markets.
How Does BCU Put AI Policy Into Practice?
Marc Rapport
AI governance matters as much as innovation when it comes to AI. Learn how BCU built an AI practice that prioritizes data integrity, risk management, and real world decision making.