3 Ways To Build A Better Member Experience
Credit unions improve the member experience through training, bilingual service, and bold branch strategies. Explore three stories that show what it takes to connect.
Retail & Member Experience
Our Retail & Member Experience page is the place to find credit union insights on branching, contact centers, teller technology, websites, and more.
Top Retail & Member Experience Articles
A High-Tech Branch For High-Tech Students
A credit union branch at Lamar Institute of Technology combines products, education, and philanthropy to support job training and technical education in Southeastern Texas.
What’s In A Name: Chief Product Officer
Bay FCU’s Brooke Morley improves communication and collaboration across departments to offer members the products they want and need.
3 Years In Swing: Lessons From Life In A Temporary Office
February 17, 2020
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Greater Texas FCU is opening a new headquarters in early 2021. Until then, executives are operating out of a swing space two miles from home.
Seth Schaefer On Leadership
February 17, 2020
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The Rivermark Community president and CEO began his career as webmaster and says the front-facing member experience is a priority now equal to back-end bookkeeping.
Putting Portland Rentals Within Reach
February 4, 2020
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Consolidated Community Credit Union includes a security deposit loan among its package of new mortgage products that address the housing crunch in the Northwestern city’s market.
Best Of January 2020
February 4, 2020
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Welcome to the 2020s. Based on January traffic (and our editorial instincts), here are the top articles and blogs that appeared on CreditUnions.com.
First Financial Creates In-House AI/ML Lending Experience
February 3, 2020
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The Maryland credit union plans to soon go live with a decisioning system that provides speed, flexibility, and fairness.
6 Ways To Manage Multiple Corporate Offices
January 27, 2020
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Navy FCU and Corning Credit Union operate offices in different states. Leadership, culture, and communication are keys to their success.
Making Foundational Change $1 At A Time
January 7, 2020
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Funded by members, the SECU Foundation works closely with its vast branch network to balance giving and impact from the mountains to the sea.
HR, Analytics, And The Member Experience
December 30, 2019
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Four can’t-miss data points this week on CreditUnions.com.
7 CXOs Opine On The Member Experience
December 30, 2019
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The credit union leaders discuss opportunities and challenges and what they resolve to see happen in 2020.
Best Of Member Experience 2019
December 23, 2019
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Five ways credit unions are making it easier for members to conduct their financial business and live their lives.
3 Years In Swing: Lessons From Life In A Temporary Office
Greater Texas FCU is opening a new headquarters in early 2021. Until then, executives are operating out of a swing space two miles from home.
Seth Schaefer On Leadership
The Rivermark Community president and CEO began his career as webmaster and says the front-facing member experience is a priority now equal to back-end bookkeeping.
Putting Portland Rentals Within Reach
Consolidated Community Credit Union includes a security deposit loan among its package of new mortgage products that address the housing crunch in the Northwestern city’s ...
Best Of January 2020
Welcome to the 2020s. Based on January traffic (and our editorial instincts), here are the top articles and blogs that appeared on CreditUnions.com.
First Financial Creates In-House AI/ML Lending Experience
The Maryland credit union plans to soon go live with a decisioning system that provides speed, flexibility, and fairness.
6 Ways To Manage Multiple Corporate Offices
Navy FCU and Corning Credit Union operate offices in different states. Leadership, culture, and communication are keys to their success.
Making Foundational Change $1 At A Time
Funded by members, the SECU Foundation works closely with its vast branch network to balance giving and impact from the mountains to the sea.
HR, Analytics, And The Member Experience
Four can't-miss data points this week on CreditUnions.com.
7 CXOs Opine On The Member Experience
The credit union leaders discuss opportunities and challenges and what they resolve to see happen in 2020.
Best Of Member Experience 2019
Five ways credit unions are making it easier for members to conduct their financial business and live their lives.
Browse Topics
MSUFCU Turns A Break In Payments Into A Member Experience Moment
Aaron Passman
The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.
Insights From The Outside: Don Rositano
Marc Rapport
How a former Sam’s Club finance leader adapted his member-first mindset to a not-for-profit credit union.
What’s In A Name: Vice President Of History And Culture
Aaron Passman
How a unique role instills SchoolsFirst FCU’s future leaders with an appreciation for its past.
Growth Is A Mindset, But Success Is In The Contract
Callahan & Associates
Arriba Advisors co-founder Tom Russell explores how credit unions can bridge the gap between a growth mindset and their technical reality.
Fraud Is Faster, Smarter, And Harder To Stop. Here’s How To.
Callahan & Associates
RKL offers insight, expertise, and experience to help fight off growing threats.
The Numbers Are Good. The Moment Is Hard.
William Hunt
Members are anxious about their financial futures, even as credit unions remain financially strong. Institutions that respond to this moment can make 2026 a turning point.
Wages Are Growing. Wallets Are Not.
Sherry Virden
Global events are flowing directly into household budgets, reshaping how credit union members save, borrow, and cope. Such trends don’t always show up in headline data.
Credit Unions Are Having A Margin Moment
Tony Waltrich
Credit unions are benefiting from a rare margin advantage as loans reprice slower than deposits. The question now is how institutions will use that strength to better serve members.
Where Have All The Members Gone?
Omar Shalabi
Membership growth is slowing, but financial activity is not. What does the modern financial relationship look like?
5 Takeaways From First Quarter Credit Union Performance Data
William Hunt
Inflation, war, and uncertain futures have reshaped members’ needs in 2026. What does credit union performance data from the first quarter of 2026 say about household budgets, inflation pressures, and more?