3 Ways To Build A Better Member Experience
Credit unions improve the member experience through training, bilingual service, and bold branch strategies. Explore three stories that show what it takes to connect.
Retail & Member Experience
Our Retail & Member Experience page is the place to find credit union insights on branching, contact centers, teller technology, websites, and more.
Top Retail & Member Experience Articles
A High-Tech Branch For High-Tech Students
A credit union branch at Lamar Institute of Technology combines products, education, and philanthropy to support job training and technical education in Southeastern Texas.
What’s In A Name: Chief Product Officer
Bay FCU’s Brooke Morley improves communication and collaboration across departments to offer members the products they want and need.
The Thread That Binds
July 1, 2018
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Jeanne D’Arc, one of the country’s oldest credit unions, taps into its mill-town past to demonstrate its commitment to its hometown’s future.
Member Experience Runs Deep In Georgia
June 25, 2018
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The new member advocacy team at Georgia’s Own advocates for the member experience across technology, sales and services, and more.
Take The Pain Out Of Branch Placement
June 20, 2018
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The right competitive intelligence to drive objective branching decisions is just a click away.
7 Facts About Digital Banking At Credit Unions
June 18, 2018
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Learn about industry delivery channel trends, plus see which states lead the nation in branch numbers and check out credit union leaders across several delivery channel metrics.
Pop-Up Branch, Bank Acquisition, Trigger Words, And More
June 11, 2018
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Five can’t-miss data points this week on CreditUnions.com.
A Pop-Up Branch Serves As A Concept Testing Ground
June 11, 2018
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New ideas like a feedback wall, location-specific specials, and iPads loaded with financial literacy apps for youth highlight MSUFCU’s pop-up experiment.
Empower FCU Grants The Gift Of First-Time Homeownership
May 8, 2018
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How an FHLB down payment assistance program helps Empower FCU build a purchase-heavy real estate portfolio.
Best Of April 2018
April 30, 2018
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Based on April traffic (and our editorial instincts), here are the top articles and blogs that appeared on CreditUnions.com.
Pay To Quit, An Intense Card Conversion, And More
April 16, 2018
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Five can’t-miss data points this week on CreditUnions.com.
3 Branch Models. $7.5 Million In Savings.
April 16, 2018
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How a shift to universal tellers and a rework of its branches saved WSECU millions.
The Thread That Binds
Jeanne D’Arc, one of the country’s oldest credit unions, taps into its mill-town past to demonstrate its commitment to its hometown’s future.
Member Experience Runs Deep In Georgia
The new member advocacy team at Georgia’s Own advocates for the member experience across technology, sales and services, and more.
Take The Pain Out Of Branch Placement
The right competitive intelligence to drive objective branching decisions is just a click away.
7 Facts About Digital Banking At Credit Unions
Learn about industry delivery channel trends, plus see which states lead the nation in branch numbers and check out credit union leaders across several delivery ...
Pop-Up Branch, Bank Acquisition, Trigger Words, And More
Five can’t-miss data points this week on CreditUnions.com.
A Pop-Up Branch Serves As A Concept Testing Ground
New ideas like a feedback wall, location-specific specials, and iPads loaded with financial literacy apps for youth highlight MSUFCU’s pop-up experiment.
Empower FCU Grants The Gift Of First-Time Homeownership
How an FHLB down payment assistance program helps Empower FCU build a purchase-heavy real estate portfolio.
Best Of April 2018
Based on April traffic (and our editorial instincts), here are the top articles and blogs that appeared on CreditUnions.com.
Pay To Quit, An Intense Card Conversion, And More
Five can’t-miss data points this week on CreditUnions.com.
3 Branch Models. $7.5 Million In Savings.
How a shift to universal tellers and a rework of its branches saved WSECU millions.
Browse Topics
Insights From The Outside: Don Rositano
Marc Rapport
How a former Sam’s Club finance leader adapted his member-first mindset to a not-for-profit credit union.
MSUFCU Turns A Break In Payments Into A Member Experience Moment
Aaron Passman
The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.
What’s In A Name: Vice President Of History & Culture
Aaron Passman
How a unique role instills SchoolsFirst FCU’s future leaders with an appreciation for its past.
Growth Is A Mindset, But Success Is In The Contract
Callahan & Associates
Arriba Advisors co-founder Tom Russell explores how credit unions can bridge the gap between a growth mindset and their technical reality.
Fraud Is Faster, Smarter, And Harder To Stop. Here’s How To.
Callahan & Associates
RKL offers insight, expertise, and experience to help fight off growing threats.
The Numbers Are Good. The Moment Is Hard.
William Hunt
Members are anxious about their financial futures, even as credit unions remain financially strong. Institutions that respond to this moment can make 2026 a turning point.
Wages Are Growing. Wallets Are Not.
Sherry Virden
Global events are flowing directly into household budgets, reshaping how credit union members save, borrow, and cope. Such trends don’t always show up in headline data.
Credit Unions Are Having A Margin Moment
Tony Waltrich
Credit unions are benefiting from a rare margin advantage as loans reprice slower than deposits. The question now is how institutions will use that strength to better serve members.
Where Have All The Members Gone?
Omar Shalabi
Membership growth is slowing, but financial activity is not. What does the modern financial relationship look like?
5 Takeaways From First Quarter Credit Union Performance Data
William Hunt
Inflation, war, and uncertain futures have reshaped members’ needs in 2026. What does credit union performance data from the first quarter of 2026 say about household budgets, inflation pressures, and more?