Supporting Member Financial Wellbeing

The American Budget Squeeze

The affordability crisis extends far beyond big-ticket expenses. As the rising cost of basic necessities outpaces income growth, household budgets are under strain and long-term financial stability is increasingly at risk.

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Partner Perspectives

Community Financial Institutions Need A New Playbook To Combat Scams

Fraud is increasing and becoming more sophisticated – and it’s often not caught until it’s too late.
Blogs

The Affordability Crisis Is Reshaping Credit Union Balance Sheets

Members are struggling with an affordability crisis that is changing how they manage debt, and new behaviors are showing up across the credit union loan ...
Blogs

The American Budget Squeeze

The affordability crisis extends far beyond big-ticket expenses. As the rising cost of basic necessities outpaces income growth, household budgets are under strain and long-term ...
Features

Building A ‘Culture’ Of Confidence At MSUFCU

How the Michigan-based cooperative’s “Culture of Finance” curriculum is reframing financial education.
Blogs

What Is The K-Shaped Economy And What Can Credit Unions Do About It?

The gulf between the haves and the have-nots has widened in recent years. Credit unions can help members catch up.
Graph Of The Week

When Members Don’t Turn To FIs, They Turn To Friends And Family

Financial advice comes in many forms. How can credits union make sure they are the No. 1 choice for their members?
Features

The Personal Loan Landscape Has Shifted

Declining savings rates and rising financial pressure are reshaping why members borrow, pushing credit unions to rethink lending strategies.
Blogs

Financial Nihilism Is Real, But How Can Credit Unions Respond?

When money stops making sense, people suffer a crisis of financial confidence. Now’s the time to reconnect with members to help them establish long-term stability.
Blogs

Financial Wellbeing Is About More Than Vulnerability

Half of Americans feel financially secure, yet one in five is suffering. A consortium of credit unions is changing the narrative by focusing on emotional ...
Blogs

The K-Shaped Recovery And An Economy Divided

Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
From left: Dave Valentine, chief lending and strategy officer at Illinois-based Consumers Credit Union, and his dad, Mike Valentine, CEO of BCU.

A Credit Union Bond Beyond Bloodlines

For Mike and Dave Valentine, the family business just happens to be credit unions. The father-son duo talk leadership styles, cooperative values, and the lessons they’ve learned from each other along the way.

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Colorful digital promo for Baton Rouge Telco Federal Credit Union's Era's Tour-inspired HELOC campaign. It features bold “zero out-of-pocket costs” messaging and a call-to-action button.

Home Is Where The Heart (And More) Is

Where is mortgage growth coming from right now? This week, CreditUnions.com covers a mix of home equity campaigns, targeted affordability programs, and niche lending strategies that are bringing borrowers back into the market.

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