The Unofficial Credit Union Anthem
Credit unions have the power to change lives — and they shouldn’t be afraid to use it.
Credit unions have the power to change lives — and they shouldn’t be afraid to use it.
Recruitment and retention, emotional loyalty, and more were key topics during the second day of the Austin event.
From yoga to YouTube, three credit unions share insight on what’s working, or not, in their shops.
Credit Union 1 is cultivating a people-first approach through a quarterly program that highlights different strategic goals and ties employee behavior to organization success.
HR leaders offer insights into their job titles, the impact they have on their credit unions, and how their roles have evolved as employee needs evolve.
A mix of quality people and customizable services help members through economic uncertainty.
Niche credit unions don’t let eligibility requirements hinder innovation or growth.
Jay Hall’s role at Fortera Federal Credit Union helps families properly settle accounts after a member has passed away.
The California cooperative has partnered with a catering company to open a café in its two headquarters buildings, offering fresh, affordable food to the public.
The Texas credit union is extending financial services and resources to geographical areas with limited or no banking presence.

The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.

How a former Sam’s Club finance leader adapted his member-first mindset to a not-for-profit credit union.

How a unique role instills SchoolsFirst FCU’s future leaders with an appreciation for its past.

Arriba Advisors co-founder Tom Russell explores how credit unions can bridge the gap between a growth mindset and their technical reality.

RKL offers insight, expertise, and experience to help fight off growing threats.

Members are anxious about their financial futures, even as credit unions remain financially strong. Institutions that respond to this moment can make 2026 a turning point.

Global events are flowing directly into household budgets, reshaping how credit union members save, borrow, and cope. Such trends don’t always show up in headline data.

Credit unions are benefiting from a rare margin advantage as loans reprice slower than deposits. The question now is how institutions will use that strength to better serve members.

Membership growth is slowing, but financial activity is not. What does the modern financial relationship look like?

Inflation, war, and uncertain futures have reshaped members’ needs in 2026. What does credit union performance data from the first quarter of 2026 say about household budgets, inflation pressures, and more?
The Unofficial Credit Union Anthem