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Features

Targeted Strategies: 6 Ways To Successfully Segment

Maximize credit union marketing efforts by using these smart segmentation tips.
Features

Marketing To Credit Unions 101

The credit union movement presents its fair share of challenges in crafting marketing messages that resonate. This three-article series is here to help.
Industry Insights

Back-Seat Texting Hints At What’s To Come

The keynote speaker at CULytics uses a personal ancedote to underscore how the future of digital banking isn't just here, it's behind him.
Industry Insights

Can I Join Your Credit Union?

Credit unions face enough perceptual barriers to growing membership. Returned mail fees and census tracts don’t need to be among them.
Credit Union Industry Commentary

Who Will Be Our Mr. Rogers?

The credit union movement needs to tell its small stories, the ones that bankers can't tell.
Industry Insights

Debit Rewards, Market Expansion, And A New Charter

Five can’t-miss data points this week on CreditUnions.com.
Industry Insights

3 Ways To Manage Liquidity

In a changing economic environment, balance sheet management is top-of-mind with credit union executives.
Features

A Debit Card That Rewards Education

Texas Trust’s Spirit Debit Rewards program has contributed $1.5 million to local schools in seven years.
Graph Of The Week

5 Metrics For Year-End Reporting

The credit union industry's impressive growth in 2017 sets the tone for a remarkable 2018.
Industry Insights

UNFCU Invests Heavily In Employees

United Nations Federal Credit Union offers employees 78.6% higher compensation than the industry average.
Map of the United States showing the number of CDFI‑designated credit unions in each state.

CDFIs By The Numbers

CDFI credit unions might be fewer in number, but their impact reaches millions of members, and their footprint highlights how targeted mission can translate into broad, measurable reach.

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