4 Ways To Rethink Employee Roles And Change Branches
By creating new jobs or redefining old ones, credit unions are making branches more efficient and profitable.
By creating new jobs or redefining old ones, credit unions are making branches more efficient and profitable.
3 tips from Wright-Patt to help your brand take flight.
Making a pledge to members in 1997 that Cascade FCU, Seattle, has no intention of merging with another financial institution Dale Kerslake, CEO, promised to pay members $100 if the CU merged and as a result changed its name, a member’s account number or closed a member’s primary branch within a five-year period. Six years and counting and there’s no payout in sight.
Disclosing executive salaries is not a regulatory issue; rather, it can be a marketplace advantage. Keeping compensation private only suggests that credit unions have something to hide.
Quantitative facts covering almost every aspect of credit union activity are abundant—and becoming even more plentiful. Many users of data are seeking answers. The issues range from the general, “How-am-I-doing?” to the specific, such as “Should-Iraise-my-NSF-fee?”
SAFE Credit Union encourages members to do the sensible thing and save.
Georgetown University’s student-run credit union is cognizant of the duration of its investments and has developed strong cash positions.
A hang gliding anecdote from Jim Blaine, CEO of State Employees Credit Union, offers insight into what it takes for a credit union to truly take off.
Veridian Group, a subsidiary of Veridian Credit Union, aggressively investigates viable products.
Credit unions have come a long way with their political advocacy, but in many races there’s a need for even more.

For Mike and Dave Valentine, the family business just happens to be credit unions. The father-son duo talk leadership styles, cooperative values, and the lessons they’ve learned from each other along the way.

People who are truly financially thriving have both means and a sense of security that comes from confidence about the future. Building that kind of emotional engagement requires a deliberate design of everyday interactions.

New data from Gallup shows half of all employees who work for companies that pay for AI tools use them. Credit unions are building their own momentum.

Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.

A rethink of closing costs, rate relief, and employer partnerships helped 7 17 Credit Union build an affordable housing mortgage program that works.

Where is mortgage growth coming from right now? This week, CreditUnions.com covers a mix of home equity campaigns, targeted affordability programs, and niche lending strategies that are bringing borrowers back into the market.

Home equity lending is a winning option for credit unions in today’s mortgage environment. Learn how three different shops meet members’ needs.

Manufactured home loans can provide members access to affordable housing, including those in rural areas. Two credit unions share how they approach the niche product.

After a prolonged slowdown, signs of life are returning to mortgage lending. Growth is uneven, with first-time buyers and shifting rate dynamics driving activity in select segments.

The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.