California

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Impact Strategies From November 2022

A look back at strategies and ideas that help credit unions make an even bigger difference in the communities they serve.
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6 Roles That Make The Most Of Member Experience

Retail banks and credit unions were among the first industries to focus on customer experience. These roles demonstrate how any cooperative can improve upon theirs. ...
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California Cooperatives Both Get A Win From Shared-Branch Arrangement

A pair of Sacramento-area credit unions have embarked on a relatively unique partnership, sharing a single facility to serve their respective memberships.
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It’s Time To Join The Robot Revolution

AI, chat bots, autonomous programs, and more are improving member service and back-office efficiency.
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Wescom Gains International Reach With A New UCLA Partnership

A relationship with the university’s Dashew Center will help the California credit union reach incoming international students, some of whom have already joined the cooperative.
Industry Insights

Impact Strategies From October 2022

A look back at strategies and ideas that help credit unions make an even bigger difference in the communities they serve.
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The Power Behind A ‘Strong’ Rebrand

A charter change and FOM expansion prompted Kern Schools FCU to rebrand as Valley Strong, but it’s a new growth mindset that has turned the ...
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For Patelco, Growth Is The Icing On The Cupcake

A new shared location with a popular cupcake shop has reversed the credit union’s fortunes in San Ramon, CA, where one branch is now serving ...
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Mentoring Program Connects C-Suite Women With Young Black Professionals

A six-week, 1-to-1 mentoring program connects white women in senior leadership positions with up-and-coming black women in the credit union industry to open discussion around ...
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USC Credit Union Teams Up For Community Impact

The California cooperative and two for-profit banks together launched an emergency relief fund to support vulnerable businesses struggling amid a post-COVID environment.
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