What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
Interest Rate Volatility Reaches New Highs For 2022
July 18, 2022
No Comments
A look beyond the headlines to better understand what is driving the current market trends that could impact your credit union’s investment portfolio.
GRAPH OF THE WEEK: Credit Union Hiring Spikes Amid Hot Job Market
July 18, 2022
No Comments
Credit unions are hosting more FTEs and paying them more than they were one year ago, in large part driven by an extremely competitive hiring environment.
ROA Returns To Pre-Pandemic Levels
July 4, 2022
No Comments
After two years of swings, first-quarter return on assets at credit unions was back in line with where things stood before COVID-19 upended the economic environment.
5 Takeaways From Trendwatch 1Q 2022
June 24, 2022
No Comments
How did credit unions perform in the first three months of the year? Learn this and other insights from Callahan’s quarterly webinar.
Credit Union Revenue Inches Up
June 20, 2022
No Comments
Strong loan growth combined with increased investment and fee income helped propel credit union net income during the first quarter.
What Happened To Investments And Cash Balances In The First Quarter?
June 20, 2022
No Comments
The credit union balance sheet is shifting as the U.S. economy enters a post-pandemic reality.
Unanswered Inflation Questions Fuel Uncertainty
June 20, 2022
No Comments
Look beyond the headlines to discover the driving forces behind market trends and consider how they impact a credit union’s investment portfolio.
Credit Unions’ Auto Market Share Hits All-Time High
June 13, 2022
No Comments
Despite all the challenges associated with buying a car right now, more consumers than ever are turning to credit unions for auto loans.
A Closer Look At Recent Call Report Changes
June 13, 2022
No Comments
The NCUA overhauled its 5300 reporting requirements in the first quarter of this year. After such a drastic data change, here’s how industry leaders can understand the updated requirements.
Residential Lending Slows Even As Market Share Rises
June 6, 2022
No Comments
The industry closed out the first quarter with a higher percentage of the total mortgage market, although originations dropped amid decreasing inventories and a broader slowdown in home loan activity.
Interest Rate Volatility Reaches New Highs For 2022
A look beyond the headlines to better understand what is driving the current market trends that could impact your credit union’s investment portfolio.
GRAPH OF THE WEEK: Credit Union Hiring Spikes Amid Hot Job Market
Credit unions are hosting more FTEs and paying them more than they were one year ago, in large part driven by an extremely competitive hiring ...
ROA Returns To Pre-Pandemic Levels
After two years of swings, first-quarter return on assets at credit unions was back in line with where things stood before COVID-19 upended the economic ...
5 Takeaways From Trendwatch 1Q 2022
How did credit unions perform in the first three months of the year? Learn this and other insights from Callahan’s quarterly webinar.
Credit Union Revenue Inches Up
Strong loan growth combined with increased investment and fee income helped propel credit union net income during the first quarter.
Unanswered Inflation Questions Fuel Uncertainty
Look beyond the headlines to discover the driving forces behind market trends and consider how they impact a credit union’s investment portfolio.
Credit Unions’ Auto Market Share Hits All-Time High
Despite all the challenges associated with buying a car right now, more consumers than ever are turning to credit unions for auto loans.
A Closer Look At Recent Call Report Changes
The NCUA overhauled its 5300 reporting requirements in the first quarter of this year. After such a drastic data change, here’s how industry leaders can ...
Residential Lending Slows Even As Market Share Rises
The industry closed out the first quarter with a higher percentage of the total mortgage market, although originations dropped amid decreasing inventories and a broader ...
Browse Topics
Meet The Finalists For The 2026 Innovation Series: Data And Decision Intelligence
Callahan & Associates
This year’s finalists are reimagining how credit unions use data to boost service levels and improve efficiencies.
A New Product Playbook Is Driving Change At Premier Credit Union
Savana Morie
In order to adopt a more proactive strategy, the Iowa cooperative is using a dedicated product development team to promote visibility and follow-through from idea to launch.
Meet The Finalists For The 2026 Innovation Series: AI-Powered Member Experience
Callahan & Associates
This year’s finalists are reimagining how credit unions can use AI to combine cutting-edge technology with old-school member service.
When Members Don’t Turn To FIs, They Turn To Friends And Family
Andrew Lepczyk
Financial advice comes in many forms. How can credits union make sure they are the No. 1 choice for their members?
Meet The Finalists For The 2026 Innovation Series: Reimagining The Lending Experience
Callahan & Associates
This year’s finalists are uncovering new ways to harness the power of technology to improve and expand lending across the industry.
A Small Match Builds Big Emergency Savings At Lake Trust
Aaron Passman
A program to help staffers improve their savings skills generated more than $200,000 in deposits and helped change participants’ financial habits.
Credit Union Data Predicts Who Will Win Super Bowl 2026
Andrew Lepczyk
As Super Bowl LX nears, the Callahan Bowl prediction model says the Seahawks will see green en route to the Lombardi Trophy.
140 Million Reasons To Lend
Aaron Passman
Lending is evolving, and credit unions are adapting. This week, CreditUnions.com examines how shifting economic conditions are reshaping lending strategies.
Rethinking Auto Lending And The Choices Facing Credit Union Leaders
Callahan & Associates
Affordability pressures, extended loan terms, and shifting vehicle values are forcing institutions to look beyond familiar structures and reconsider how to balance risk and return.
What Credit Unions Can Do NOW To Launch And Expand Student Lending Programs
Callahan & Associates
Credit unions are uniquely well-positioned to guide members through uncertainty and fill essential funding gaps.
What Happened To Investments And Cash Balances In The First Quarter?