What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
3 Takeaways From Trendwatch 3Q 2021
November 15, 2021
No Comments
Credit union success on the balance sheet and income statement in the third quarter is creating new opportunities for future impact.
Inflation Becomes A Predominant Theme
November 15, 2021
No Comments
Look beyond the headlines to discover the driving forces behind market trends and consider how they impact a credit union’s investment portfolio.
3Q21 Trendwatch
November 9, 2021
No Comments
Learn about the credit union performance trends gathered from 3Q 2021 data.
Unifying the Member Experience: How to Operationalize Your Digital Onboarding Strategy
October 20, 2021
No Comments
We discuss how credit unions approach digital innovation and what they believe is critical for a strong digital onboarding strategy that builds sustainability and long-lasting growth.
The Gradual Shift To Policy Normalization Begins
October 18, 2021
No Comments
Look beyond the headlines to discover the driving forces behind market trends and consider how they impact a credit union’s investment portfolio.
4 Reasons Credit Unions Need To Train Front-Line Staff As Financial Counselors
October 13, 2021
No Comments
When all staff can recognize members’ financial challenges and make timely recommendations, you can improve your members’ financial lives and your credit union’s bottom line.
CECL Is Coming: Are You Prepared?
October 4, 2021
No Comments
Here are some key points to consider about being qualitatively and quantitatively prepared for the new Current Expected Credit Loss (CECL) standards.
Absent Additional Stimulus, Total Industry Investments Decline In The Second Quarter
September 27, 2021
No Comments
Cash balances contracted 11.1% from March 31 as credit unions actively put money to work.
Markets Remain Fixated On Monetary Policy
September 20, 2021
No Comments
Look beyond the headlines to discover the driving forces behind market trends and consider how they impact a credit union’s investment portfolio.
What Does ‘Digital-First’ Mean For Clearview FCU?
September 14, 2021
No Comments
The Pennsylvania credit union is expanding its technology offerings to create internal efficiencies and improve convenience, but it’s still not cutting the branch.
3 Takeaways From Trendwatch 3Q 2021
Credit union success on the balance sheet and income statement in the third quarter is creating new opportunities for future impact.
3Q21 Trendwatch
Learn about the credit union performance trends gathered from 3Q 2021 data.
Unifying the Member Experience: How to Operationalize Your Digital Onboarding Strategy
We discuss how credit unions approach digital innovation and what they believe is critical for a strong digital onboarding strategy that builds sustainability and long-lasting ...
The Gradual Shift To Policy Normalization Begins
Look beyond the headlines to discover the driving forces behind market trends and consider how they impact a credit union’s investment portfolio.
4 Reasons Credit Unions Need To Train Front-Line Staff As Financial Counselors
When all staff can recognize members’ financial challenges and make timely recommendations, you can improve your members’ financial lives and your credit union’s bottom line.
CECL Is Coming: Are You Prepared?
Here are some key points to consider about being qualitatively and quantitatively prepared for the new Current Expected Credit Loss (CECL) standards.
Absent Additional Stimulus, Total Industry Investments Decline In The Second Quarter
Cash balances contracted 11.1% from March 31 as credit unions actively put money to work.
Markets Remain Fixated On Monetary Policy
Look beyond the headlines to discover the driving forces behind market trends and consider how they impact a credit union’s investment portfolio.
What Does ‘Digital-First’ Mean For Clearview FCU?
The Pennsylvania credit union is expanding its technology offerings to create internal efficiencies and improve convenience, but it’s still not cutting the branch.
Browse Topics
Meet The Finalists For The 2026 Innovation Series: Data And Decision Intelligence
Callahan & Associates
This year’s finalists are reimagining how credit unions use data to boost service levels and improve efficiencies.
A New Product Playbook Is Driving Change At Premier Credit Union
Savana Morie
In order to adopt a more proactive strategy, the Iowa cooperative is using a dedicated product development team to promote visibility and follow-through from idea to launch.
Meet The Finalists For The 2026 Innovation Series: AI-Powered Member Experience
Callahan & Associates
This year’s finalists are reimagining how credit unions can use AI to combine cutting-edge technology with old-school member service.
When Members Don’t Turn To FIs, They Turn To Friends And Family
Andrew Lepczyk
Financial advice comes in many forms. How can credits union make sure they are the No. 1 choice for their members?
Meet The Finalists For The 2026 Innovation Series: Reimagining The Lending Experience
Callahan & Associates
This year’s finalists are uncovering new ways to harness the power of technology to improve and expand lending across the industry.
A Small Match Builds Big Emergency Savings At Lake Trust
Aaron Passman
A program to help staffers improve their savings skills generated more than $200,000 in deposits and helped change participants’ financial habits.
Credit Union Data Predicts Who Will Win Super Bowl 2026
Andrew Lepczyk
As Super Bowl LX nears, the Callahan Bowl prediction model says the Seahawks will see green en route to the Lombardi Trophy.
140 Million Reasons To Lend
Aaron Passman
Lending is evolving, and credit unions are adapting. This week, CreditUnions.com examines how shifting economic conditions are reshaping lending strategies.
Rethinking Auto Lending And The Choices Facing Credit Union Leaders
Callahan & Associates
Affordability pressures, extended loan terms, and shifting vehicle values are forcing institutions to look beyond familiar structures and reconsider how to balance risk and return.
What Credit Unions Can Do NOW To Launch And Expand Student Lending Programs
Callahan & Associates
Credit unions are uniquely well-positioned to guide members through uncertainty and fill essential funding gaps.
Inflation Becomes A Predominant Theme