What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
4 Ratios Every HR Professional Should Know
July 9, 2019
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Staffing costs are a typical credit union’s largest operating expense; therefore, tracking the performance of the workforce is crucial.
12 Ratios Every Marketing Manager Should Know
July 9, 2019
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Metrics to evaluate credit union marketing spend and bridge the gap between macro trends and micro performance.
7 Ratios Every Employee Should Know About Credit Union Lending
July 9, 2019
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Lending is the engine that powers credit unions, and these seven ratios will help every employee understand why.
Futures Imply Multiple Rate Cuts In 2019
July 8, 2019
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This insightful monthly market commentary will help you look beyond the headlines to better understand what is driving the current market trends that could impact your credit union’s investment portfolio.
Credit Union Industry At-A-Glance (1Q19)
June 25, 2019
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Credit union membership grew 4.0% year-over-year and share growth accelerated 65 basis points quarter-over-quarter. What else happened in first quarter?
Reverse Tier Savings, The CECL Method, Do More By Doing Good
June 24, 2019
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Five can’t-miss data points this week on CreditUnions.com.
3 Metrics That Are Important For First Quarter
June 11, 2019
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Understanding key performance metrics will help gauge early successes and identify any operational adjustments needed to achieve strategic goals.
Breakdown In China Negotiations Sends U.S. Risk Markets Reeling
June 7, 2019
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This insightful monthly market commentary will help you look beyond the headlines to better understand what is driving the current market trends that could impact your credit union’s investment portfolio.
Credit Union Investments Rise In 1Q 2019
June 3, 2019
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Stronger than expected seasonal first quarter inflows contributed to the largest quarterly jump since 2009. The average yield on investments also hit a 10-year high.
Share Balances Expand Across the Portfolio
May 31, 2019
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The share portfolio posts record first quarter growth and totals nearly $1.3 trillion as of March 2019.
4 Ratios Every HR Professional Should Know
Staffing costs are a typical credit union’s largest operating expense; therefore, tracking the performance of the workforce is crucial.
12 Ratios Every Marketing Manager Should Know
Metrics to evaluate credit union marketing spend and bridge the gap between macro trends and micro performance.
7 Ratios Every Employee Should Know About Credit Union Lending
Lending is the engine that powers credit unions, and these seven ratios will help every employee understand why.
Credit Union Industry At-A-Glance (1Q19)
Credit union membership grew 4.0% year-over-year and share growth accelerated 65 basis points quarter-over-quarter. What else happened in first quarter?
Reverse Tier Savings, The CECL Method, Do More By Doing Good
Five can't-miss data points this week on CreditUnions.com.
3 Metrics That Are Important For First Quarter
Understanding key performance metrics will help gauge early successes and identify any operational adjustments needed to achieve strategic goals.
Breakdown In China Negotiations Sends U.S. Risk Markets Reeling
This insightful monthly market commentary will help you look beyond the headlines to better understand what is driving the current market trends that could impact ...
Credit Union Investments Rise In 1Q 2019
Stronger than expected seasonal first quarter inflows contributed to the largest quarterly jump since 2009. The average yield on investments also hit a 10-year high.
Share Balances Expand Across the Portfolio
The share portfolio posts record first quarter growth and totals nearly $1.3 trillion as of March 2019.
Browse Topics
Meet The Finalists For The 2026 Innovation Series: Data And Decision Intelligence
Callahan & Associates
This year’s finalists are reimagining how credit unions use data to boost service levels and improve efficiencies.
A New Product Playbook Is Driving Change At Premier Credit Union
Savana Morie
In order to adopt a more proactive strategy, the Iowa cooperative is using a dedicated product development team to promote visibility and follow-through from idea to launch.
Meet The Finalists For The 2026 Innovation Series: AI-Powered Member Experience
Callahan & Associates
This year’s finalists are reimagining how credit unions can use AI to combine cutting-edge technology with old-school member service.
When Members Don’t Turn To FIs, They Turn To Friends And Family
Andrew Lepczyk
Financial advice comes in many forms. How can credits union make sure they are the No. 1 choice for their members?
Meet The Finalists For The 2026 Innovation Series: Reimagining The Lending Experience
Callahan & Associates
This year’s finalists are uncovering new ways to harness the power of technology to improve and expand lending across the industry.
A Small Match Builds Big Emergency Savings At Lake Trust
Aaron Passman
A program to help staffers improve their savings skills generated more than $200,000 in deposits and helped change participants’ financial habits.
Credit Union Data Predicts Who Will Win Super Bowl 2026
Andrew Lepczyk
As Super Bowl LX nears, the Callahan Bowl prediction model says the Seahawks will see green en route to the Lombardi Trophy.
140 Million Reasons To Lend
Aaron Passman
Lending is evolving, and credit unions are adapting. This week, CreditUnions.com examines how shifting economic conditions are reshaping lending strategies.
Rethinking Auto Lending And The Choices Facing Credit Union Leaders
Callahan & Associates
Affordability pressures, extended loan terms, and shifting vehicle values are forcing institutions to look beyond familiar structures and reconsider how to balance risk and return.
What Credit Unions Can Do NOW To Launch And Expand Student Lending Programs
Callahan & Associates
Credit unions are uniquely well-positioned to guide members through uncertainty and fill essential funding gaps.
Futures Imply Multiple Rate Cuts In 2019