What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
How A $40B Institution Treats 2.4M Members
September 16, 2019
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By concentrating on member service, State Employees’ Credit Union has forged a path to continued growth.
Credit Card Lending At Cooperatives Is Strong in the Second Quarter of 2019
September 11, 2019
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As credit card lending nationwide continues to rise, consumers are increasingly looking to credit unions as a source of lending.
Assessing The Current Investment Landscape
September 10, 2019
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Join Jason Haley, managing director of ALM First’s Investment Management Group and Sam Taft, assistant vice president, business development at Trust for Credit Unions, for a discussion about the latest economic and market insights along with investment trends based on second quarter 2019 performance data for all U.S
Branching Evolves As Membership Grows
September 6, 2019
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New takes on service delivery at U.S. credit unions increase operational efficiencies and attract new members.
No Sleepy August As Trade Tensions Ratchet Up
September 4, 2019
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This insightful monthly market commentary will help you look beyond the headlines to better understand what is driving the current market trends that could impact your credit union’s investment portfolio.
3 Ways To Put Credit Union Values Into Practice
August 26, 2019
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Everence FCU lives out the principle of stewardship through loan, investment, and deposit products.
How To Leverage Data For Better Strategic Planning
August 26, 2019
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Incorporating peer analysis is an ideal way to enhance the impact of planning season.
Unusual Branch Locations, Recovering Banker Advice, Strategic Planning Insights
August 26, 2019
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Five can’t-miss data points this week on CreditUnions.com.
How A Financial Cooperative Became A Voice For Social Justice
August 26, 2019
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St. Louis Community Credit Union strives to be a positive force, and it has the impact report to prove it.
BI Teams, Growth, And Payday Alternatives
August 19, 2019
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Five can’t-miss data points this week on CreditUnions.com.
How A $40B Institution Treats 2.4M Members
By concentrating on member service, State Employees’ Credit Union has forged a path to continued growth.
Credit Card Lending At Cooperatives Is Strong in the Second Quarter of 2019
As credit card lending nationwide continues to rise, consumers are increasingly looking to credit unions as a source of lending.
Assessing The Current Investment Landscape
Join Jason Haley, managing director of ALM First's Investment Management Group and Sam Taft, assistant vice president, business development at Trust for Credit Unions, for ...
Branching Evolves As Membership Grows
New takes on service delivery at U.S. credit unions increase operational efficiencies and attract new members.
3 Ways To Put Credit Union Values Into Practice
Everence FCU lives out the principle of stewardship through loan, investment, and deposit products.
How To Leverage Data For Better Strategic Planning
Incorporating peer analysis is an ideal way to enhance the impact of planning season.
Unusual Branch Locations, Recovering Banker Advice, Strategic Planning Insights
Five can't-miss data points this week on CreditUnions.com.
How A Financial Cooperative Became A Voice For Social Justice
St. Louis Community Credit Union strives to be a positive force, and it has the impact report to prove it.
BI Teams, Growth, And Payday Alternatives
Five can't-miss data points this week on CreditUnions.com.
Browse Topics
MSUFCU Turns A Break In Payments Into A Member Experience Moment
Aaron Passman
The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.
Insights From The Outside: Don Rositano
Marc Rapport
How a former Sam’s Club finance leader adapted his member-first mindset to a not-for-profit credit union.
What’s In A Name: Vice President Of History And Culture
Aaron Passman
How a unique role instills SchoolsFirst FCU’s future leaders with an appreciation for its past.
Growth Is A Mindset, But Success Is In The Contract
Callahan & Associates
Arriba Advisors co-founder Tom Russell explores how credit unions can bridge the gap between a growth mindset and their technical reality.
Fraud Is Faster, Smarter, And Harder To Stop. Here’s How To.
Callahan & Associates
RKL offers insight, expertise, and experience to help fight off growing threats.
The Numbers Are Good. The Moment Is Hard.
William Hunt
Members are anxious about their financial futures, even as credit unions remain financially strong. Institutions that respond to this moment can make 2026 a turning point.
Wages Are Growing. Wallets Are Not.
Sherry Virden
Global events are flowing directly into household budgets, reshaping how credit union members save, borrow, and cope. Such trends don’t always show up in headline data.
Credit Unions Are Having A Margin Moment
Tony Waltrich
Credit unions are benefiting from a rare margin advantage as loans reprice slower than deposits. The question now is how institutions will use that strength to better serve members.
Where Have All The Members Gone?
Omar Shalabi
Membership growth is slowing, but financial activity is not. What does the modern financial relationship look like?
5 Takeaways From First Quarter Credit Union Performance Data
William Hunt
Inflation, war, and uncertain futures have reshaped members’ needs in 2026. What does credit union performance data from the first quarter of 2026 say about household budgets, inflation pressures, and more?
No Sleepy August As Trade Tensions Ratchet Up