What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
Digital Experiences, Quarterly Reviews, And More
February 12, 2018
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Five can’t-miss data points this week on CreditUnions.com.
A Great Member Giveback
February 6, 2018
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Sentry Credit Union pays it members an unprecedented dividend bonus.
A Chainsaw To Stocks As Bond Rates Rise
February 5, 2018
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What market drivers could also impact the credit union investment portfolio?
Callahan Bowl XIII Predicts Eagles Over Patriots
February 1, 2018
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Callahan data confirms this is where the Patriots dynasty ends.
Caution In The Bond Market?
January 18, 2018
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Plus, a congressional spending bill vote looms.
Get Busy Living Or Get Busy Dying
January 17, 2018
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A strong operation in rural Minnesota helps SouthPoint Financial Credit Union meet members where they are.
How To Make Business Loans In A Bustling Banking Market
January 12, 2018
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Charlotte Metro Credit Union manages risk while growing business deposits and loans faster than credit union averages.
Earnings By The Numbers (3Q17)
January 9, 2018
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Increases to the benchmark interest rate by the Fed have yet to significantly impact earnings at credit unions.
Investments By The Numbers (3Q17)
January 9, 2018
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Quarter-over-quarter, credit union investments shrank 3.0% as credit unions diverted assets from the investment portfolio to the loan portfolio.
Much Anticipated Tax Reform, Outlook For First-Half Of 2018
January 9, 2018
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This monthly market commentary helps credit unions look beyond the headlines to better understand what is driving market trends that could impact the investment portfolio.
Digital Experiences, Quarterly Reviews, And More
Five can’t-miss data points this week on CreditUnions.com.
A Great Member Giveback
Sentry Credit Union pays it members an unprecedented dividend bonus.
Callahan Bowl XIII Predicts Eagles Over Patriots
Callahan data confirms this is where the Patriots dynasty ends.
Caution In The Bond Market?
Plus, a congressional spending bill vote looms.
Get Busy Living Or Get Busy Dying
A strong operation in rural Minnesota helps SouthPoint Financial Credit Union meet members where they are.
How To Make Business Loans In A Bustling Banking Market
Charlotte Metro Credit Union manages risk while growing business deposits and loans faster than credit union averages.
Earnings By The Numbers (3Q17)
Increases to the benchmark interest rate by the Fed have yet to significantly impact earnings at credit unions.
Investments By The Numbers (3Q17)
Quarter-over-quarter, credit union investments shrank 3.0% as credit unions diverted assets from the investment portfolio to the loan portfolio.
Much Anticipated Tax Reform, Outlook For First-Half Of 2018
This monthly market commentary helps credit unions look beyond the headlines to better understand what is driving market trends that could impact the investment portfolio.
Browse Topics
Financial Market Jitters Escalate
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
Takeaways From Day 2 Of GAC
Aaron Passman
From macroeconomics to multiculturalism, the future of AI, and more, the second day of this year’s convention was packed with insights.
Takeaways From Day 1 Of GAC
Aaron Passman
From new attitudes to new ways of thinking about service delivery, here’s a look at the first day of the industry’s biggest event.
Credit Union Storytelling With A Mission Focus
Marc Rapport
Storytelling drives growth and loyalty at Navy Federal, where real member experiences become narratives that strengthen trust, reinforce value, and build lasting relationships.
How Lake Trust Turns Member Experiences Into Brand Strategy
Savana Morie
From where stories come from to how they’re produced and distributed, Lake Trust shares how authentic member narratives strengthen its brand and show what “positive impact” looks like in action.
How An Internal Storyteller Fuels Member Growth At Navy Federal
Marc Rapport
An expert in user experience turns complex problems and opportunities into narratives that guide leaders toward confident decisions and growth-focused investment.
At Ardent Credit Union, Deposits Are A ‘Slam Dunk’
Aaron Passman
The Philadelphia-area cooperative scores among rate-shopping members with a co-branded certificate that links savings returns to college basketball results.
The Strategic Case For Rethinking Credit Card Issuing
Callahan & Associates
The credit unions that will win the next decade of card growth are those that treat credit cards not as one time product launches but as dynamic ecosystems requiring continuous investment.
What Gen Z Is Really Looking For In A Credit Union
Callahan & Associates
Gen Z’s faith in traditional institutions gives credit unions a rich opportunity to serve as a key source of financial guidance.
What’s Job No. 2?
Aaron Passman
CreditUnions.com is all-in on growth and marketing this week, spotlighting real-world strategies that help cooperatives serve members for life, invest in people, expand their impact, and more.
A Chainsaw To Stocks As Bond Rates Rise